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~isPartOf:"The journal of services marketing"
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The effect of loyalty program...
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Consumer behaviour
259
Konsumentenverhalten
259
Beziehungsmarketing
225
Relationship marketing
225
Customer satisfaction
149
Dienstleistungsqualität
149
Kundenzufriedenheit
149
Service quality
149
Customer service
54
Kundenservice
54
Dienstleistungssektor
47
Service industry
47
Emotion
38
Customer integration
33
Einzelhandel
33
Kundenintegration
33
Retail trade
33
Services
32
USA
31
United States
31
Dienstleistung
28
Dienstleistungsmarketing
28
Services marketing
28
Beschwerdemanagement
27
Complaint management
27
Customer experience
25
Viral marketing
25
Virales Marketing
25
Social Web
24
Social web
24
Brand management
22
Markenführung
22
Online retailing
22
Online-Handel
22
Satisfaction
22
Betriebliche Wertschöpfung
21
Value creation
21
Lieferantenmanagement
19
Supplier relationship management
19
Customer engagement
18
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Mattila, Anna S.
8
Sharma, Piyush
7
Harris, Lloyd C.
6
Klaus, Philipp
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Daunt, Kate L.
4
Hollebeek, Linda D.
4
Rosenbaum, Mark
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Aksoy, Lerzan
3
Alkire, Linda
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Benoit, Sabine
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Bruce, Helen L.
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Collier, Joel E.
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Dagger, Tracey S.
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Gil Saura, Irene
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Gruber, Thorsten
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Grönroos, Christian
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Heinonen, Kristina
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Holloway, Betsy Bugg
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Jang, Soocheong
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Neale, Larry
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Poddar, Amit
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Seger-Guttmann, Tali
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Baron, Steve
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Basso, Kenny
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Benkenstein, Martin
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Cheng, Zhao-Hong
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Choi, Beom Joon
2
Coughlan, Joseph
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The journal of services marketing
Journal of business research : JBR
2,338
Journal of retailing and consumer services
2,238
International journal of hospitality management
841
International Journal of Retail & Distribution Management
784
International journal of consumer studies
775
Psychology & marketing
690
SpringerLink / Bücher
618
NBER working paper series
598
Journal of consumer research : JCR ; an interdisciplinary bimonthly
586
European Journal of Marketing
568
Journal of retailing
520
Working paper / National Bureau of Economic Research, Inc.
502
Industrial marketing management : the international journal for industrial and high-tech firms
487
NBER Working Paper
447
Journal of Consumer Marketing
438
Asia Pacific journal of marketing and logistics
437
Management science : journal of the Institute for Operations Research and the Management Sciences
428
The international review of retail, distribution and consumer research
426
The journal of product & brand management
415
European journal of marketing : EJM
410
International journal of retail & distribution management
410
Journal of marketing
404
Journal of the Academy of Marketing Science
389
Journal of marketing research : JMR
385
The journal of brand management : an international journal
385
Journal of marketing management : MM
373
Journal of travel and tourism marketing
370
European journal of operational research : EJOR
362
Tourism management : research, policies, practice
354
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
349
The service industries journal
347
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
333
Cogent business & management
332
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
332
Journal of international consumer marketing
328
Marketing letters : a journal of research in marketing
323
International journal of production economics
317
International journal of contemporary hospitality management
315
Journal of marketing communications
312
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ECONIS (ZBW)
377
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377
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1
Managing customer misbehavior : challenges and strategies
Harris, Lloyd C.
;
Daunt, Kate L.
- In:
The journal of services marketing
27
(
2013
)
4
,
pp. 281-293
Persistent link: https://www.econbiz.de/10009788853
Saved in:
2
The effects of service on multichannel retailers' brand equity
White, Ryan C.
;
Joseph-Mathews, Sacha
;
Voorhees, Clay M.
- In:
The journal of services marketing
27
(
2013
)
4
,
pp. 259-270
Persistent link: https://www.econbiz.de/10009788860
Saved in:
3
Linking service convenience to satisfaction : dimensions and key moderators
Benoit, Sabine
;
Klose, Sonja
;
Ettinger, Andreas
- In:
The journal of services marketing
31
(
2017
)
6
,
pp. 527-538
Persistent link: https://www.econbiz.de/10011801585
Saved in:
4
The impact of reward personalisation on frequent flyer programmes' perceived value and loyalty
Meyer-Waarden, Lars
- In:
The journal of services marketing
27
(
2013
)
3
,
pp. 183-194
Persistent link: https://www.econbiz.de/10009761817
Saved in:
5
Embracing CSR in pro-social relationship marketing program : understanding driving forces of positive consumer responses
Hwang, Jiyoung
;
Kandampully, Jay
- In:
The journal of services marketing
29
(
2015
)
5
,
pp. 344-353
Persistent link: https://www.econbiz.de/10011387768
Saved in:
6
The influence of a "green" loyalty program on service encounter satisfaction
Liu, Qing
;
Mattila, Anna S.
- In:
The journal of services marketing
30
(
2016
)
6
,
pp. 576-585
Persistent link: https://www.econbiz.de/10011635004
Saved in:
7
Investigating status demotion in hierarchical loyalty programs
Ramaseshan, B.
;
Ouschan, Robyn
- In:
The journal of services marketing
31
(
2017
)
6
,
pp. 650-661
Persistent link: https://www.econbiz.de/10011801641
Saved in:
8
Does status demotion in hierarchical loyalty programs foster relationship fading?
Banik, Shanta
;
Rabbanee, Fazlul K.
- In:
The journal of services marketing
37
(
2023
)
8
,
pp. 1087-1102
Persistent link: https://www.econbiz.de/10014333597
Saved in:
9
Need for distinction moderates customer responses to preferential treatment
Pontes, Vivian
;
Greer, Dominique A.
;
Pontes, Nicolas
; …
- In:
The journal of services marketing
37
(
2023
)
4
,
pp. 409-419
Persistent link: https://www.econbiz.de/10014276916
Saved in:
10
Which loyalty program do customers prefer : a coalition program or a single-firm program?
Shirai, Miyuri
- In:
The journal of services marketing
37
(
2023
)
5
,
pp. 563-573
Persistent link: https://www.econbiz.de/10014276931
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