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Beziehungsmarketing
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73
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The service industries journal
Journal of business research : JBR
1,100
Journal of retailing and consumer services
760
SpringerLink / Bücher
601
Industrial marketing management : the international journal for industrial and high-tech firms
486
International journal of hospitality management
407
Technological forecasting & social change : an international journal
296
Discussion paper series / IZA
272
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
263
The journal of services marketing
244
Tourism management : research, policies, practice
243
The journal of business & industrial marketing
227
NBER working paper series
215
Journal of economic behavior & organization : JEBO
212
Journal of the Academy of Marketing Science
208
Management science : journal of the Institute for Operations Research and the Management Sciences
203
Journal of strategic marketing
202
Journal of travel and tourism marketing
195
International journal of internet marketing and advertising : IJIMA
191
Psychology & marketing
191
Working paper / National Bureau of Economic Research, Inc.
190
Journal of marketing
187
CESifo working papers
184
Information systems research : ISR
184
Springer eBook Collection
174
Games and economic behavior
172
International journal of contemporary hospitality management
171
NBER Working Paper
168
Cogent business & management
165
International journal of electronic customer relationship management : IJECRM
161
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
159
Journal of hospitality marketing & management
154
Journal of marketing management : MM
154
The journal of brand management : an international journal
154
Journal of business ethics : JOBE
153
Business horizons
152
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
150
The journal of product & brand management
148
Asia Pacific journal of marketing and logistics
143
International journal of business information systems : IJBIS
143
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ECONIS (ZBW)
220
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1
Exploring interactive
communication
using social media
Zhang, Chrystal B.
;
Lin, Yi Hsin
- In:
The service industries journal
35
(
2015
)
11/12
,
pp. 670-693
Persistent link: https://www.econbiz.de/10011401815
Saved in:
2
Extending customer relationship management into a social context
Diffley, Sarah
;
McCole, Patrick
- In:
The service industries journal
35
(
2015
)
11/12
,
pp. 591-610
Persistent link: https://www.econbiz.de/10011401719
Saved in:
3
How do consumer-to-consumer interactions affect bystanders on corporate social media (CSM)? : (in)civility in advocates' responses and complainant-bystander psychological distance
Huang, Ran
;
Ha, Sejin
- In:
The service industries journal
44
(
2024
)
11/12
,
pp. 789-812
Persistent link: https://www.econbiz.de/10015050128
Saved in:
4
Antecedents of emotional attachment of social media users
Wang, Tien
;
Yeh, Ralph Keng-Jung
;
Yen, David C.
; …
- In:
The service industries journal
36
(
2016
)
9/10
,
pp. 438-451
Persistent link: https://www.econbiz.de/10011579225
Saved in:
5
Marketing to the mature learner : exploring the role of web communications
Durkin, Mark
;
Filbey, Leanna
;
McCartan-Quinn, Danielle
- In:
The service industries journal
34
(
2014
)
1
,
pp. 56-70
Persistent link: https://www.econbiz.de/10010257804
Saved in:
6
Social media's contribution to customer satisfaction with services
Pinto, Mary Beth
- In:
The service industries journal
35
(
2015
)
11/12
,
pp. 573-590
Persistent link: https://www.econbiz.de/10011401718
Saved in:
7
Customer e-complaining behaviours using social media
Balaji, M. S.
;
Jha, Subhash
;
Stafford, Marla Royne
- In:
The service industries journal
35
(
2015
)
11/12
,
pp. 633-654
Persistent link: https://www.econbiz.de/10011401814
Saved in:
8
Social media strategy for online service brands
Mills, Adam J.
;
Plangger, Kirk
- In:
The service industries journal
35
(
2015
)
10
,
pp. 521-536
Persistent link: https://www.econbiz.de/10011333308
Saved in:
9
Stakeholder engagement via social media : an analysis of third-party logistics companies
Denktaş-Şakar, Gül
;
Sürücü, Ebru
- In:
The service industries journal
40
(
2020
)
11/12
,
pp. 866-889
Persistent link: https://www.econbiz.de/10012260359
Saved in:
10
Understanding value-creating practices in social media-based brand communities
Sorensen, Anne
;
Drennan, Judy
- In:
The service industries journal
37
(
2017
)
15/16
,
pp. 986-1007
Persistent link: https://www.econbiz.de/10011848008
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