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A preface to marketing management
Peter, Jerome Paul; Donnelly, James H. - 2006 - 10. ed
Persistent link: https://www.econbiz.de/10002454915
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Consumer behavior & marketing strategy
Peter, Jerome Paul; Olson, Jerry C. - 2010 - 9. ed.
Persistent link: https://www.econbiz.de/10003881387
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Marketing management : knowledge and skills
Peter, Jerome Paul; Donnelly, James H. - 2011 - 10. ed.
Persistent link: https://www.econbiz.de/10008669176
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Marketing management : knowledge and skills
Peter, Jerome Paul; Donnelly, James H. - 2007 - 8. ed.
Persistent link: https://www.econbiz.de/10003189613
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Marketing management : knowledge and skills
Peter, Jerome Paul (contributor);  … - 2004 - 7. ed
Persistent link: https://www.econbiz.de/10001738690
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Consumer behavior and marketing strategy
Peter, Jerome Paul; Olson, Jerry C. - 2005 - 7. ed
Persistent link: https://www.econbiz.de/10001855752
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Consumer behavior and marketing strategy
Peter, Jerome Paul; Olson, Jerry C. - 2002 - 6. ed., internat. ed.
Persistent link: https://www.econbiz.de/10001570010
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Consumer behaviour and marketing strategy
Peter, Jerome Paul; Olson, Jerry C.; Grunert, Klaus G. - 1999 - European ed.
Persistent link: https://www.econbiz.de/10004139505
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Consumer behavior & marketing strategy
Peter, Jerome Paul; Olson, Jerry C. - 2010 - 9. ed.
Persistent link: https://www.econbiz.de/10004453229
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Marketing management : knowledge and skills
Peter, Jerome Paul; Donnelly, James Howard - 6. ed.
Persistent link: https://www.econbiz.de/10004596222