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ECONIS (ZBW)
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1
Understanding customer needs
Bayus, Barry L.
- In:
Handbook of technology and innovation management
,
(pp. 115-141)
.
2008
Persistent link: https://www.econbiz.de/10003769465
Saved in:
2
Crowdsourcing new product ideas over time : an analysis of the Dell IDEAStorm community
Bayus, Barry L.
- In:
Management science : journal of the Institute for …
59
(
2013
)
1
,
pp. 226-244
Persistent link: https://www.econbiz.de/10009711759
Saved in:
3
Optimal pricing and product development policies for new consumer durables
Bayus, Barry L.
- In:
International journal of research in marketing : IJRM ; …
11
(
1994
)
3
,
pp. 249-259
Persistent link: https://www.econbiz.de/10001163883
Saved in:
4
Accelerating the durable replacement cycle with marketing mix variables
Bayus, Barry L.
- In:
The journal of product innovation management : an …
5
(
1988
)
3
,
pp. 216-226
Persistent link: https://www.econbiz.de/10001071317
Saved in:
5
Forecasting sales of new contingent products : an application to the compact disc market
Bayus, Barry L.
- In:
The journal of product innovation management : an …
4
(
1987
)
4
,
pp. 243-255
Persistent link: https://www.econbiz.de/10001071326
Saved in:
6
Competitive entry and pricing responses to product innovation
Bayus, Barry L.
;
Chintagunta, Pradeep K.
- In:
Review of marketing science
1
(
2003
)
3
,
pp. 1-24
Persistent link: https://www.econbiz.de/10003887708
Saved in:
7
The role of pre-entry experience, entry timing, and product technology strategies in explaining firm survival
Bayus, Barry L.
;
Agarwal, Rajshree
- In:
Management science : journal of the Institute for …
53
(
2007
)
12
,
pp. 1887-1902
Persistent link: https://www.econbiz.de/10003600452
Saved in:
8
Consumer options : theory and an empirical application to a sports market
Sainam, Preethika
;
Balasubramanian, Sridhar
;
Bayus, Barry L.
- In:
Journal of marketing research : JMR
47
(
2010
)
3
,
pp. 401-414
Persistent link: https://www.econbiz.de/10003983702
Saved in:
9
The strategic effects of multimarket contact : mutual forbearance and competitive response in the personal computer industry
Kang, Wooseong
;
Bayus, Barry L.
;
Balasubramanian, Sridhar
- In:
Journal of marketing research : JMR
47
(
2010
)
3
,
pp. 415-427
Persistent link: https://www.econbiz.de/10003983714
Saved in:
10
Creating and managing the product mix
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503402
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