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New wine from old grapes : innovation in the eco-friendly B2C space

Chaudhuri, Malika; Calantone, Roger J.; Randhawa, Praneet - In: Journal of international consumer marketing 27 (2015) 2, pp. 99-122

Persistent link: https://www.econbiz.de/10010513840

An examination of consumer willingness to pay for local products

Adalja, Aaron; Hanson, James C.; Towe, Charles; … - In: Agricultural and resource economics review : ARER 44 (2015) 3, pp. 253-274

Persistent link: https://www.econbiz.de/10011417822

It is not just about competition with "free" : differences between content formats in consumer preferences and willingness to pay

Berger, Benedikt; Matt, Christian; Steininger, Dennis M.; … - In: Journal of management information systems : JMIS 32 (2015) 3, pp. 105-128

Persistent link: https://www.econbiz.de/10011435875

The effect of gender on willingness to pay for mass customised running shoes

Kalantari, Hassan D.; Johnson, Lester W.; Perera, … - In: Journal of global fashion marketing : JGfM 12 (2021) 2, pp. 161-175

Persistent link: https://www.econbiz.de/10012500743

Where do you sell your products online? : a seller perspective on online shopping platforms

Lee, Saerom; Ryu, Min Ho; Lee, Sang Yup; Kwak, Dong-Heon - 2018

With the rapid development of information and communication technologies, various online shopping platforms have emerged. To understand the success of platform strategies, it is important to verify the features that are important to attract sellers. To estimate the economic value of free...

Persistent link: https://www.econbiz.de/10012004979

Measuring consumer preferences using conjoint poker

Toubia, Olivier; Jong, Martijn G. de; Stieger, Daniel; … - In: Marketing science : the marketing journal of the … 31 (2012) 1, pp. 138-156

Persistent link: https://www.econbiz.de/10009511624

Estimation of consumers' willingness to pay for geographic indications bananas using conjoint analysis

Dhamotharan, P. G.; Devadoss, Stephen; Selvaraj, K. N. - In: Journal of international food & agribusiness marketing … 27 (2015) 2, pp. 65-78

Persistent link: https://www.econbiz.de/10011284446

Beef producer alliance preferences for vertical coordination : a bivariate nested panel probit approach

Sall, Ibrahima; Tronstad, Russell; Aradhyula, Satheesh V. - In: Journal of agricultural and resource economics : JARE ; … 44 (2019) 1, pp. 164-178

Persistent link: https://www.econbiz.de/10011981246

Consumer preference for eco-friendly appliances in trade-off : a conjoint analysis approach

Kulshreshtha, Kushagra; Bajpai, Naval; Tripathi, Vikas; … - In: International journal of product development : IJPD 23 (2019) 2/3, pp. 213-243

Persistent link: https://www.econbiz.de/10012105701

The interaction effect of socioeconomic status and emotions on willingness to pay

Silva, Andres; Hausen, Nicolas von; Higgins, Lindsey M. - In: The international review of retail, distribution and … 29 (2019) 1, pp. 118-124

Persistent link: https://www.econbiz.de/10012208805

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