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Investigating customer loyalty...
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date (oldest first)
1
The role of
individualism
vs.
collectivism
in the formation of repurchase intent : a cross-industry comparison of the effects of cultural and personal values
Frank, Björn
;
Enkawa, Takao
;
Schvaneveldt, Shane J.
- In:
Journal of economic psychology : research in economic …
51
(
2015
),
pp. 261-278
Persistent link: https://www.econbiz.de/10011506906
Saved in:
2
Customer experience, well-being, and
loyalty
in the spa hotel context : integrating the top-down & bottom-up theories of well-being
Huang, Yu-Chih
;
Chen, Chun-Chu
;
Gao, Mingjie Jessie
- In:
Journal of travel and tourism marketing
36
(
2019
)
5
,
pp. 595-611
Persistent link: https://www.econbiz.de/10012179446
Saved in:
3
Non-targeted customers in individualistic versus collectivistic cultures
Bang, Nguyen
;
Chen, Junsong
;
Chen, Cheng-hao Steve
;
Yu, …
- In:
The service industries journal
34
(
2014
)
15
,
pp. 1199-1218
Persistent link: https://www.econbiz.de/10010492129
Saved in:
4
Service
satisfaction
with premium durables : a cross-cultural investigation
Löffler, Michael
;
Decker, Reinhold
- In:
Quantitative marketing and marketing management : …
,
(pp. 401-422)
.
2012
Persistent link: https://www.econbiz.de/10009621746
Saved in:
5
Does raising value co-creation increase all customers’ happiness?
Hsieh, Yi-Ching
;
Chiu, Hung-Chang
;
Tang, Yun-Chia
;
Lin, …
- In:
Journal of business ethics : JOBE
152
(
2018
)
4
,
pp. 1053-1067
Persistent link: https://www.econbiz.de/10011962513
Saved in:
6
Exploring the role of IND-COL as a moderator in the comprehensive service evaluation model
Sharma, Piyush
;
Chen, Ivy S. N.
;
Luk, Sherriff T. K.
- In:
Journal of international consumer marketing
24
(
2012
)
1/2
,
pp. 129-142
Persistent link: https://www.econbiz.de/10009545340
Saved in:
7
How "social" are social media? : a cross-cultural comparison of online and offline purchase decision influences
Goodrich, Kendall
;
Mooij, Marieke K. de
- In:
Journal of marketing communications
20
(
2014
)
1/2
,
pp. 103-116
Persistent link: https://www.econbiz.de/10010244649
Saved in:
8
How
culture
shapes user responses to firm-generated content on social media : the role of cultural dimensions of in-group
collectivism
, indulgence, and masculinity
Chwialkowska, Agnieszka
;
Kontkanen, Minnie
- In:
International journal of export marketing
1
(
2016/2017
)
4
,
pp. 328-356
Persistent link: https://www.econbiz.de/10011859930
Saved in:
9
The role of
individualism
,
collectivism
, and promotional reward type on consumer response to amplified word-of-mouth strategies
Rawal, Monika
;
Saavedra, José Luis
;
Bagherzadeh, Ramin
; …
- In:
Journal of consumer marketing
41
(
2024
)
3
,
pp. 298-313
Persistent link: https://www.econbiz.de/10014519741
Saved in:
10
Assessing the determinants of customer happiness and customer
loyalty
in fast-food restaurant
Yapp, Emily H. T.
;
Bagos Wahyudi Amin Tohari
- In:
International journal of sustainable strategic …
9
(
2021
)
2
,
pp. 123-138
Persistent link: https://www.econbiz.de/10013257971
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