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ECONIS (ZBW)
113,093
RePEc
69
USB Cologne (EcoSocSci)
31
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1
A study of the influence of image congruence on consumer choice
Birdwell, Al E.
- In:
The journal of business : B
41
(
1968
)
1
,
pp. 76-88
Persistent link: https://www.econbiz.de/10001912892
Saved in:
2
Ford versus Chevrolet : Park forest revisited
Evans, Franklin B.
- In:
The journal of business : B
41
(
1968
)
4
,
pp. 445-459
Persistent link: https://www.econbiz.de/10002132468
Saved in:
3
Fords, Chevrolets, and the problem of discrimination
Evans, Franklin B.
;
Roberts, Harry V.
- In:
The journal of business : B
36
(
1963
)
2
,
pp. 242-249
Persistent link: https://www.econbiz.de/10002132474
Saved in:
4
Psychological and objective factors in the prediction of brand choice : Ford versus Chevrolet
Evans, Franklin B.
- In:
The journal of business : B
32
(
1959
)
4
,
pp. 340-369
Persistent link: https://www.econbiz.de/10002132477
Saved in:
5
The Tobé Lectures in Retail Distribution at the Harvard Business School : 5. series, 1960-1961
Carter, Edward W.
;
Seegal, Herbert L.
;
Wright, James O.
-
1961
Persistent link: https://www.econbiz.de/10003285487
Saved in:
6
Differential attitudes of new car buyers
Ito, Rikuma
- In:
Journal of advertising research
7
(
1967
)
1
,
pp. 38-42
Persistent link: https://www.econbiz.de/10002057867
Saved in:
7
Group decision, social comparison, and persuasion in changing attitudes
Cook, Victor J.
- In:
Journal of advertising research
7
(
1967
)
1
,
pp. 31-37
Persistent link: https://www.econbiz.de/10002020541
Saved in:
8
The predictive ability of consumer attitudes, stock prices, and nonattitudinal variables
Friend, Irwin
;
Adams, Gerard
- In:
Journal of the American Statistical Association : JASA
59
(
1964
),
pp. 987-1005
Persistent link: https://www.econbiz.de/10002171093
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9
Bilägaren och bilköpet : en modell och några intervjuresultat
Wärneryd, Karl-Erik
-
1961
Persistent link: https://www.econbiz.de/10002960640
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10
Buying decisions within the family and the consumer-brand relationship
Coulson, John S.
- In:
On knowing the consumer
,
(pp. 59-66)
.
1966
Persistent link: https://www.econbiz.de/10002031990
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