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~person:"Aiello, Gaetano"
~person:"Diehl, Sandra"
~person:"Dwivedi, Yogesh Kumar"
~person:"Handayani, Putu Wuri"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Verhoef, Peter C."
~source:"econis"
~subject:"Customer satisfaction"
~subject:"Internationales Marketing"
~subject:"Konsumentenverhalten"
~subject:"Markenartikel"
~subject:"Mode"
~subject:"Online retailing"
~subject:"Werbung"
~subject:"brand personality"
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Customer satisfaction
Internationales Marketing
Konsumentenverhalten
Markenartikel
Mode
Online retailing
Werbung
brand personality
Consumer behaviour
289
Beziehungsmarketing
67
Relationship marketing
67
Brand management
62
Markenführung
62
Brand image
48
Markenimage
48
Online-Handel
39
Internet marketing
36
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36
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33
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31
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31
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German
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Aiello, Gaetano
Diehl, Sandra
Dwivedi, Yogesh Kumar
Handayani, Putu Wuri
Laroche, Michel
Loureiro, Sandra Maria Correia
Verhoef, Peter C.
Han, Heesup
116
Belk, Russell W.
110
Mattila, Anna S.
98
Grunert, Klaus G.
92
Huber, Frank
92
Bauer, Hans H.
88
Phau, Ian
86
Gierl, Heribert
83
Lusk, Jayson L.
83
Herrmann, Andreas
79
Sheth, Jagdish N.
78
Wiedmann, Klaus-Peter
77
Usman, Osly
76
Khare, Arpita
71
Grewal, Dhruv
69
Bagozzi, Richard P.
67
Nayga, Rodolfo M.
67
Septianto, Felix
67
Ko, Eunju
66
Wansink, Brian
66
Paul, Justin
64
Foxall, Gordon R.
63
Agarwal, Sumit
62
Stavins, Joanna
62
Chintagunta, Pradeep K.
61
Jang, Soocheong
58
Pelsmacker, Patrick de
57
Choi, Tsan-Ming
56
Janssen, Maarten C. W.
55
Walsh, Gianfranco
54
Warlop, Luk
54
Krishna, Aradhna
52
Hollebeek, Linda D.
51
Rajagopal
51
Thøgersen, John
51
Gröppel-Klein, Andrea
50
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International Conference on Research in Advertising <4, 2005, Saarbrücken>
1
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Springer International Publishing
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Journal of business research : JBR
48
Journal of retailing and consumer services
24
ERIM report series research in management
8
Journal of retailing
8
International journal of Indian culture and business management
7
Journal of promotion management : innovations in planning and applied research
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Psychology & marketing
6
The marketing review
6
European journal of marketing : EJM
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Cogent business & management
4
Information systems management
4
International journal of advertising : the quarterly review of marketing communications
4
International journal of hospitality management
4
International journal of retail & distribution management
4
Journal of marketing
4
Journal of promotion management : JPM
4
Journal of the Academy of Marketing Science
4
The journal of product & brand management
4
International journal of consumer studies
3
SpringerLink / Bücher
3
Technological forecasting & social change : an international journal
3
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
2
Electronic government : EG; an international journal
2
International journal of bank marketing
2
International journal of business information systems : IJBIS
2
International marketing review
2
Journal of business ethics : JOBE
2
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
Journal of global fashion marketing : JGfM
2
Journal of interactive marketing
2
Journal of marketing communications
2
Journal of strategic marketing
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing and multicultural diversity
2
Marketing letters : a journal of research in marketing
2
Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
2
The journal of brand management : an international journal
2
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ECONIS (ZBW)
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298
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1
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
2
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
3
The effect of benign and malicious envies on desire to buy luxury
fashion
items
Loureiro, Sandra Maria Correia
;
Plaza, Maria Alejandra …
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012132290
Saved in:
4
How
fashion
brands engage on social media : a netnography approach
Loureiro, Sandra Maria Correia
;
Serra, Jessica
; …
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 367-378
Persistent link: https://www.econbiz.de/10012179031
Saved in:
5
A passion for
fashion
: the impact of social influence, vanity and exhibitionism on consumer behaviour
Loureiro, Sandra Maria Correia
;
Costa, Inês
; …
- In:
International journal of retail & distribution management
45
(
2017
)
5
,
pp. 468-484
Persistent link: https://www.econbiz.de/10011706964
Saved in:
6
Customers' online interaction experiences with
fashion
brands : e-information and e-buying
Loureiro, Sandra Maria Correia
;
Amorim, Marlene
- In:
E-business : state of the art of ICT based challenges …
,
(pp. 81-97)
.
2017
Persistent link: https://www.econbiz.de/10011858948
Saved in:
7
Marketing mix and customer equity of SPA brands : cross-cultural perspectives
Lee, Chang Han
;
Ko, Eunju
;
Tikkanen, Henrikki
;
Phan, …
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2155-2163
Persistent link: https://www.econbiz.de/10010400096
Saved in:
8
Examining the role of consumer motivations to use voice assistants for
fashion
shopping : the mediating role of awe experience and eWOM
Kautish, Pradeep
;
Purohit, Sonal
;
Filieri, Raffaele
; …
- In:
Technological forecasting & social change : an …
190
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014438459
Saved in:
9
Luxury
fashion
games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
10
Enhancing
brand
coolness through perceived luxury values : insight from luxury
fashion
brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
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