Narrow search
Showing 1 - 7 of 7
Cover Image
Multichannel integration quality : a systematic review and agenda for future research
Hossain, Tasnim M. Taufique; Akter, Shahriar; … - In: Journal of retailing and consumer services 49 (2019), pp. 154-163
Persistent link: https://www.econbiz.de/10012025842
Cover Image
Reconceptualizing integration quality dynamics for omnichannel marketing
Hossain, Tasnim M. Taufique; Akter, Shahriar; Uraiporn, … - In: Industrial marketing management : the international … 87 (2020), pp. 225-241
Persistent link: https://www.econbiz.de/10012285178
Cover Image
Addressing algorithmic bias in ai-driven customer management
Akter, Shahriar; Dwivedi, Yogesh Kumar; Biswas, Kumar; … - In: Journal of global information management 29 (2021) 6, pp. 1-27
Persistent link: https://www.econbiz.de/10012614487
Cover Image
Advancing algorithmic bias management capabilities in AI-driven marketing analytics research
Akter, Shahriar; Sultana, Saida; Mariani, Marcello M.; … - In: Industrial marketing management : the international … 114 (2023), pp. 243-261
Persistent link: https://www.econbiz.de/10014433460
Cover Image
The future of marketing analytics in the sharing economy
Akter, Shahriar; Hani, Umme; Dwivedi, Yogesh Kumar; … - In: Industrial marketing management : the international … 104 (2022), pp. 85-100
Persistent link: https://www.econbiz.de/10013326917
Cover Image
Algorithmic bias in machine learning-based marketing models
Akter, Shahriar; Dwivedi, Yogesh Kumar; Sajib, Shahriar; … - In: Journal of business research : JBR 144 (2022), pp. 201-216
Persistent link: https://www.econbiz.de/10013184968
Cover Image
How does remote analytics empowerment capability payoff in the emerging industrial revolution?
Motamarri, Saradhi; Akter, Shahriar; Hossain, Md Afnan; … - In: Journal of business research : JBR 144 (2022), pp. 1163-1174
Persistent link: https://www.econbiz.de/10013185086