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Marketing strategy and management
Baker, Michael J.; Baker, Michael John - 1985
Persistent link: https://www.econbiz.de/10000559830
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The marketing dilemma
Baker, Michael John - In: EuroMed journal of business 8 (2013) 2, pp. 104-116
Persistent link: https://www.econbiz.de/10010198171
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Marketing strategy and management
Baker, Michael John - 2007 - 4th ed
'Marketing Strategy and Management' retains the traditional functional approach to marketing but incorporates research …
Persistent link: https://www.econbiz.de/10003401755
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Companion encyclopedia of marketing
Baker, Michael John (contributor) - 1995
Persistent link: https://www.econbiz.de/10004249810
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Marketing strategy and management
Baker, Michael John - 1992 - 2. ed.
Persistent link: https://www.econbiz.de/10004141058
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Macmillan dictionary of marketing & advertising
Baker, Michael John (contributor) - 1990 - 2. ed.
Persistent link: https://www.econbiz.de/10004091180
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Marketing strategy and management
Baker, Michael John - 2002 - 3. ed., [repr.]
Persistent link: https://www.econbiz.de/10004713400
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Marketing strategy and management
Baker, Michael John - 1985
Persistent link: https://www.econbiz.de/10004048515
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Macmillan dictionary of marketing and advertising
Baker, Michael John - 1998 - 3. ed.
Persistent link: https://www.econbiz.de/10004366961
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The marketing manual
Baker, Michael John - 1998
Persistent link: https://www.econbiz.de/10004367813