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~person:"Balaji, M. S."
~person:"Japutra, Arnold"
~person:"Wangenheim, Florian von"
~subject:"Consumer behaviour"
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Virtuelle Stimuli für Kundente...
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Consumer behaviour
Beziehungsmarketing
61
Relationship marketing
61
Konsumentenverhalten
45
Dienstleistungsqualität
20
Service quality
20
Customer satisfaction
19
Kundenzufriedenheit
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Brand image
14
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Customer integration
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Kommunikation
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Kundenintegration
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Balaji, M. S.
Japutra, Arnold
Wangenheim, Florian von
Han, Heesup
43
Hollebeek, Linda D.
35
Huber, Frank
35
Mattila, Anna S.
29
Loureiro, Sandra Maria Correia
27
Verhoef, Peter C.
26
Kumar, V.
24
Wiedmann, Klaus-Peter
24
Herrmann, Andreas
22
Rather, Raouf Ahmad
20
Klaus, Philipp
19
Prentice, Catherine
19
Bang, Nguyen
18
Ahn, Jiseon
17
Bauer, Hans H.
17
Homburg, Christian
17
Usman, Osly
17
Khan, Imran
16
Quach, Sara
16
Swoboda, Bernhard
16
Gil Saura, Irene
15
Grewal, Dhruv
15
Gustafsson, Anders
15
Kenning, Peter
15
Ko, Eunju
15
Lemon, Katherine N.
15
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15
Schramm-Klein, Hanna
15
So, Kevin Kam Fung
15
Solomon, Michael R.
15
Wong, IpKin Anthony
15
Dwivedi, Yogesh Kumar
14
Foscht, Thomas
14
Hyun, Sunghyup Sean
14
McDonald, Heath
14
Rahman, Zillur
14
Sesé, F. Javier
14
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Journal of business research : JBR
10
Working paper / International University in Germany, School of Business Administration
6
Journal of strategic marketing
4
Journal of retailing and consumer services
3
International journal of market research
2
Journal of service research : JSR
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Asia-Pacific journal of business administration
1
European journal of marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Management information systems : mis quarterly
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Schmalenbach business review : sbr
1
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
45
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1
Weiterempfehlung und Kundenwert : ein Ansatz zur persönlichen Kommunikation
Wangenheim, Florian von
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001766147
Saved in:
2
Acceptance of remote services : perception, adoption and continued usage in organizational settings
Wünderlich, Nancy V.
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003877296
Saved in:
3
Customer e-complaining behaviours using social media
Balaji, M. S.
;
Jha, Subhash
;
Stafford, Marla Royne
- In:
The service industries journal
35
(
2015
)
11/12
,
pp. 633-654
Persistent link: https://www.econbiz.de/10011401814
Saved in:
4
How relationship norms affect consumers' stance on differential customer treatment
Hommelhoff, Sabine
;
Wangenheim, Florian von
- In:
Schmalenbach business review : sbr
67
(
2015
)
2
,
pp. 196-225
Persistent link: https://www.econbiz.de/10010513457
Saved in:
5
Perceived fairness of differential customer treatment : consumers' understanding of distributive justice really matters
Mayser, Sabine
;
Wangenheim, Florian von
- In:
Journal of service research : JSR
16
(
2013
)
1
,
pp. 99-113
Persistent link: https://www.econbiz.de/10009751081
Saved in:
6
Managing customer citizenship behavior : a relationship perspective
Balaji, M. S.
- In:
Journal of strategic marketing
22
(
2014
)
3
,
pp. 222-239
Persistent link: https://www.econbiz.de/10010384772
Saved in:
7
The dark side of brand attachment : a conceptual framework of brand attachment's detrimental outcomes
Japutra, Arnold
;
Ekinci, Yuksel
;
Simkin, Lyndon
;
Bang, …
- In:
The marketing review
14
(
2014
)
3
,
pp. 245-264
Persistent link: https://www.econbiz.de/10011444907
Saved in:
8
The impact of brand logo identification and brand logo benefit on Indonesian consumers’ relationship quality
Japutra, Arnold
;
Keni, Keni
;
Bang, Nguyen
- In:
Asia-Pacific journal of business administration
7
(
2015
)
3
,
pp. 237-252
Persistent link: https://www.econbiz.de/10011471613
Saved in:
9
A cross validation of consumer-based brand equity models : driving customer equity in retail brands
Çifci, Sertaç
;
Ekinci, Yuksel
;
Whyatt, Georgina
; …
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3740-3747
Persistent link: https://www.econbiz.de/10011515251
Saved in:
10
Exploring brand attachment, its determinats and outcomes
Japutra, Arnold
;
Ekinici, Yuksel
;
Simkin, Lyndon
- In:
Journal of strategic marketing
22
(
2014
)
7
,
pp. 616-630
Persistent link: https://www.econbiz.de/10010502957
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