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~person:"Belk, Russell W."
~person:"Foxall, Gordon R."
~person:"Kroeber-Riel, Werner"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Ozanne, Julie L."
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Tomczak, Torsten"
~person:"Wilde, Klaus D."
~source:"econis"
~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Mode"
~type_genre:"Aufsatzsammlung"
~type_genre:"Conference paper"
~type_genre:"Lehrbuch"
~type_genre:"Reprint"
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Konsumentenverhalten
Marktforschung
Mode
Consumer behaviour
41
Verbraucherverhalten
21
Theorie
17
Theory
17
Deutschland
11
Germany
11
Beziehungsmarketing
6
Market research
6
Marketing
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Business economics
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English
24
German
18
Author
All
Belk, Russell W.
Foxall, Gordon R.
Kroeber-Riel, Werner
Laroche, Michel
Loureiro, Sandra Maria Correia
Ozanne, Julie L.
Pelsmacker, Patrick de
Phau, Ian
Tomczak, Torsten
Wilde, Klaus D.
Solomon, Michael R.
18
Askegaard, Søren
10
Bamossy, Gary J.
8
Schiffman, Leon G.
8
Schneider, Willy
8
Trommsdorff, Volker
8
Foscht, Thomas
7
Gröppel-Klein, Andrea
7
Hawkins, Del I.
7
Keller, Kevin Lane
7
Kenning, Peter
7
Pepels, Werner
7
Herrmann, Andreas
6
Kanuk, Leslie Lazar
6
Mooij, Marieke K. de
6
Stobart, Jon
6
Swoboda, Bernhard
6
Weinberg, Peter
6
Bauer, Hans H.
5
Baumgarth, Carsten
5
Bänsch, Axel
5
Felser, Georg
5
Hoffmann, Stefan
5
Hogg, Margaret K.
5
Indrawati
5
Krafft, Manfred
5
Mothersbaugh, David L.
5
Reisch, Lucia A.
5
Sheth, Jagdish N.
5
Warde, Alan
5
Aaker, Jennifer
4
Akbar, Payam
4
Arnould, Eric J.
4
Best, Roger J.
4
Dixit, Saurabh Kumar
4
East, Robert
4
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Verlag Franz Vahlen
2
Edward Elgar Publishing
1
Forschungsgruppe Konsum und Verhalten
1
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Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
6
Grundwissen der Ökonomik / Betriebswirtschaftslehre
3
Routledge companions in business, management and accounting
3
The impact of theory on representations of the consumer and the marketing organisation
3
Cross-cultural and critical perspectives on brands
2
International journal of advertising : the quarterly review of marketing communications
2
SpringerLink / Bücher
2
Brand management ; Vol. 4
1
Critical marketing : issues in contemporary marketing
1
Critical perspectives on business and management
1
EBL-Schweitzer
1
Elgar encyclopedias in business and management
1
Research in consumer behavior
1
Routledge frontiers in the development of international business, management and marketing
1
Theoretical and empirical perspectives in critical marketing studies
1
UTB
1
UTB / Betriebswirtschaftslehre
1
UTB für Wissenschaft
1
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ECONIS (ZBW)
Showing
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1
The behavioral economics of
brand
choice
Foxall, Gordon R.
;
Oliveira-Castro, Jorge M.
;
James, …
-
2007
Persistent link: https://www.econbiz.de/10003460750
Saved in:
2
Brand
placement repetition in a fictional text
Avramova, Yana R.
;
Pelsmacker, Patrick de
;
Dens, Nathalie
- In:
International journal of advertising : the quarterly …
36
(
2017
)
1
,
pp. 38-59
Persistent link: https://www.econbiz.de/10011687876
Saved in:
3
Konsumentenverhalten
Kroeber-Riel, Werner
;
Weinberg, Peter
-
1996
-
6., völlig überarb. Aufl.
Persistent link: https://www.econbiz.de/10000593063
Saved in:
4
Konsumentenforschung : gewidmet Werner Kroeber-Riel zum 60. Geburtstag
Kroeber-Riel, Werner
(
honouree
)
-
1994
Persistent link: https://www.econbiz.de/10000507908
Saved in:
5
Interactive effects of appeals, arguments, and competition across North American and Chinese cultures
Teng, Lefa
;
Laroche, Michel
-
2009
Persistent link: https://www.econbiz.de/10003785576
Saved in:
6
Consumer ethics across cultures
Belk, Russell W.
;
Devinney, Timothy Michael
;
Eckhardt, Giana
-
2009
Persistent link: https://www.econbiz.de/10003785639
Saved in:
7
Consumer behaviour
Evans, Martin
;
Jamal, Ahmad
;
Foxall, Gordon R.
-
2009
-
2. ed.
Persistent link: https://www.econbiz.de/10003788355
Saved in:
8
An ecofeminist analysis of environmentally sensitive women using qualitative methodology : the emancipatory potential of an ecological life
Dobscha, Susan
;
Ozanne, Julie L.
-
2009
Persistent link: https://www.econbiz.de/10003832558
Saved in:
9
Radical behaviorism and consumer research : theoretical promise and empirical problems
Foxall, Gordon R.
-
2008
Persistent link: https://www.econbiz.de/10003611116
Saved in:
10
Studies in the new consumer behaviour
Belk, Russell W.
-
2008
Persistent link: https://www.econbiz.de/10003611234
Saved in:
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