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Do customers evaluate the competence of SME retailers and retail chains differently in the context of online product presentations?

Mennekes, Theresia; Röding, Tobias; Wagner, Gerhard; … - In: International journal of retail and distribution management 51 (2023) 9/10, pp. 1239-1254

Persistent link: https://www.econbiz.de/10014484079

Mapping the sustainability branding field : emerging trends and future directions

Nascimento, Jorge; Loureiro, Sandra Maria Correia - In: The journal of product & brand management 33 (2024) 2, pp. 234-257

Persistent link: https://www.econbiz.de/10014486331

Development of a motivation-trust-vulnerability (MTV) framework for cross-border online shopping : a cross-national application to Chinese and German consumers

Wagner, Gerhard; Fota, Anne; Schramm-Klein, Hanna; … - In: Schmalenbach journal of business research : SBUR 75 (2023) 3, pp. 389-414

Building on the motivation-ability (MA) theoretical framework, we develop a motivation-trust-vulnerability (MTV) framework to explain behavioral decision making in situations of uncertainty and vulnerability. We apply our new framework to cross-border online shopping, which is characterized by...

Persistent link: https://www.econbiz.de/10014491681

Me and my AI : exploring the effects of consumer self-construal and AI-based experience on avoiding similarity and willingness to pay

Loureiro, Sandra Maria Correia; Jiménez-Barreto, Jano; … - In: Psychology & marketing 41 (2024) 1, pp. 151-167

Persistent link: https://www.econbiz.de/10014467481

The digital frontier as a liminal space

Belk, Russell W. - In: Journal of consumer psychology : JCP ; the official … 34 (2024) 1, pp. 167-173

Persistent link: https://www.econbiz.de/10014470781

A systematic review of customer behavior in business-to-business markets and agenda for future research

Bilro, Ricardo Godinho; Loureiro, Sandra Maria Correia; … - In: The journal of business & industrial marketing 38 (2023) 13, pp. 122-142

Persistent link: https://www.econbiz.de/10014472664

The road to learning "who am I" is digitized : a study on consumer self-discovery through augmented reality tools

Ambika, Anupama; Belk, Russell W.; Jain, Varsha; … - In: Journal of consumer behaviour 22 (2023) 5, pp. 1112-1127

Persistent link: https://www.econbiz.de/10014457684

What an amazing experience! : the role of authenticity and engagement in upscale hotels

Rosado-Pinto, Filipa; Loureiro, Sandra Maria Correia - In: International journal of hospitality management 114 (2023), pp. 1-12

Persistent link: https://www.econbiz.de/10014440005

Kaufkompetenz bei Kindern

Schramm-Klein, Hanna - In: Verbraucherresilienz : Risikofaktoren, …, (pp. 53-68). 2023

Persistent link: https://www.econbiz.de/10014423688

A race to the top : luxury performances and conspicuous consumption at Jatt weddings

Bhardwaj, Rishi; Joy, Annamma; Belk, Russell W. - In: Journal of customer behaviour 21 (2022) 1/2, pp. 70-81

Persistent link: https://www.econbiz.de/10014424153