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~person:"Belk, Russell W."
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Belk, Russell W.
Esch, Franz-Rudolf
170
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162
Oswald, Andrew J.
161
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148
Han, Heesup
143
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134
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133
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127
Mattila, Anna S.
123
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120
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118
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116
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109
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108
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107
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106
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105
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102
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102
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99
Baumgarth, Carsten
97
Meffert, Heribert
97
Powdthavee, Nattavudh
93
Melewar, T. C.
91
Khare, Arpita
89
Lusk, Jayson L.
86
Welsch, Heinz
86
Loureiro, Sandra Maria Correia
85
Verhoef, Peter C.
85
Foxall, Gordon R.
84
Usman, Osly
84
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83
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81
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79
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ECONIS (ZBW)
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1
Brands and the self
Belk, Russell W.
- In:
The Routledge companion to contemporary brand management
,
(pp. 68-78)
.
2016
Persistent link: https://www.econbiz.de/10011515364
Saved in:
2
The analogue diaries of postdigital consumption
Humayun, Mariam
;
Belk, Russell W.
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
7/8
,
pp. 633-659
Persistent link: https://www.econbiz.de/10012249613
Saved in:
3
Morphing anthropomorphism : an update
Belk, Russell W.
;
Kniazeva, Maria
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
3
,
pp. 239-247
Persistent link: https://www.econbiz.de/10011892171
Saved in:
4
Cultural resonance of global brands in Brazilian social movements
Suarez, Maribel
;
Belk, Russell W.
- In:
International marketing review
34
(
2017
)
4
,
pp. 480-497
Persistent link: https://www.econbiz.de/10011760489
Saved in:
5
Packaging as a vehicle for mythologizing the
brand
Kniazeva, Maria
;
Belk, Russell W.
- In:
Brands : interdisciplinary perspectives
,
(pp. 34-53)
.
2015
Persistent link: https://www.econbiz.de/10010477904
Saved in:
6
A race to the top : luxury performances and conspicuous consumption at Jatt weddings
Bhardwaj, Rishi
;
Joy, Annamma
;
Belk, Russell W.
- In:
Journal of customer behaviour
21
(
2022
)
1/2
,
pp. 70-81
Persistent link: https://www.econbiz.de/10014424153
Saved in:
7
The rise of inconspicuous consumption
Eckhardt, Giana M.
;
Belk, Russell W.
;
Wilson, Jonathan A. J.
- In:
Journal of marketing management : MM
31
(
2015
)
7/8
,
pp. 807-826
Persistent link: https://www.econbiz.de/10011309052
Saved in:
8
Consumers' technology-facilitated
brand
engagement and wellbeing : positivist TAM/PERMA- vs. Consumer Culture Theory perspectives
Hollebeek, Linda D.
;
Belk, Russell W.
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
2
,
pp. 387-401
Persistent link: https://www.econbiz.de/10012591048
Saved in:
9
Packaging as a vehicle for mythologizing the
brand
Kniazeva, Maria
;
Belk, Russell W.
-
2009
Persistent link: https://www.econbiz.de/10003785647
Saved in:
10
Why luxury brands partner with artists
Joy, Annamma
;
Belk, Russell W.
- In:
The Oxford handbook of luxury business
,
(pp. 309-329)
.
2022
Persistent link: https://www.econbiz.de/10013273939
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