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~person:"Chae, Heeju"
~person:"Ghaffar, Abdul"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Lusk, Jayson L."
~person:"Pelsmacker, Patrick de"
~subject:"Customer satisfaction"
~subject:"Dienstleistungsqualität"
~subject:"Konsumentenverhalten"
~subject:"Markenartikel"
~subject:"Mode"
~subject:"Online retailing"
~subject:"Retail trade"
~subject:"brand personality"
~type_genre:"Article in journal"
~type_genre:"Fallstudie"
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Customer satisfaction
Dienstleistungsqualität
Konsumentenverhalten
Markenartikel
Mode
Online retailing
Retail trade
brand personality
Consumer behaviour
239
Brand management
54
Markenführung
54
Brand image
42
Markenimage
42
Beziehungsmarketing
30
Relationship marketing
30
Willingness to pay
29
Zahlungsbereitschaftsanalyse
29
Advertising effects
28
Brand
28
Experiment
28
Werbewirkung
28
Internet marketing
22
Online-Marketing
22
Social Web
22
Social web
22
USA
22
United States
22
Advertising
20
Werbung
20
Kundenzufriedenheit
19
Emotion
17
Viral marketing
17
Virales Marketing
17
Food
15
Lebensmittel
15
Online-Handel
15
Cultural identity
14
Kulturelle Identität
14
Product labelling
14
Warenkennzeichnung
14
Globalisierung
13
Globalization
13
Beef
12
Rindfleisch
12
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Online availability
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Undetermined
128
Free
12
Type of publication
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Article
238
Book / Working Paper
4
Type of publication (narrower categories)
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Article in journal
Fallstudie
Aufsatz in Zeitschrift
242
Aufsatz im Buch
17
Book section
17
Collection of articles of several authors
7
Sammelwerk
7
Arbeitspapier
3
Conference paper
3
Graue Literatur
3
Konferenzbeitrag
3
Non-commercial literature
3
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3
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1
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1
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Language
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English
242
Author
All
Chae, Heeju
Ghaffar, Abdul
Laroche, Michel
Loureiro, Sandra Maria Correia
Lusk, Jayson L.
Pelsmacker, Patrick de
Han, Heesup
116
Mattila, Anna S.
98
Phau, Ian
76
Gierl, Heribert
74
Khare, Arpita
70
Dwivedi, Yogesh Kumar
65
Grewal, Dhruv
61
Nayga, Rodolfo M.
61
Septianto, Felix
61
Ko, Eunju
59
Jang, Soocheong
58
Paul, Justin
57
Belk, Russell W.
56
Herrmann, Andreas
52
Walsh, Gianfranco
50
Bagozzi, Richard P.
47
Hollebeek, Linda D.
47
Kim, Jungkeun
46
Choi, Tsan-Ming
43
Diamantopoulos, Adamantios
43
Sharma, Piyush
43
Bang, Nguyen
42
Melewar, T. C.
40
Thaichon, Park
40
Das, Gopal
39
Rajagopal
39
Wiedmann, Klaus-Peter
39
Kim, Seongseop
38
Ko, Yong Jae
38
Vrontis, Demetris
38
Eisend, Martin
37
Park, Jungkun
37
Hyun, Sunghyup Sean
36
Verhoef, Peter C.
36
Wong, IpKin Anthony
36
Wu, Luorong
36
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Published in...
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Journal of business research : JBR
35
Journal of retailing and consumer services
13
American journal of agricultural economics
11
Applied economic perspectives and policy
10
International journal of advertising : the quarterly review of marketing communications
8
Food policy : economics planning and politics of food and agriculture
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of promotion management : innovations in planning and applied research
7
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
Journal of marketing communications
5
European review of agricultural economics : ERAE
4
International journal of hospitality management
4
International marketing review
4
Journal of agricultural and applied economics
4
Journal of business ethics : JOBE
4
Journal of economic behavior & organization : JEBO
4
Journal of electronic commerce research : JECR
4
Journal of promotion management : JPM
4
The journal of brand management : an international journal
4
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
3
Health economics
3
International journal of consumer studies
3
International journal of retail & distribution management
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Psychology & marketing
3
Agricultural economics : the journal of the International Association of Agricultural Economists
2
Applied economics letters
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of agricultural and applied economics : JAEE
2
Journal of behavioral and experimental economics
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing letters : a journal of research in marketing
2
The journal of product & brand management
2
The service industries journal
2
World review of entrepreneurship, management and sustainable development
2
Advances in economic analysis & policy
1
Agricultural and resource economics review : ARER
1
Annual review of resource economics
1
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ECONIS (ZBW)
242
Showing
1
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242
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date (oldest first)
1
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
2
Customer social participation in the social networking services and its impact upon the customer equity of global
fashion
brands
Chae, Heeju
;
Ko, Eunju
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3804-3812
Persistent link: https://www.econbiz.de/10011515266
Saved in:
3
Storyscaping in
fashion
brand
using commitment and nostalgia based on ASMR marketing
Chae, Heeju
;
Baek, Minjung
;
Jang, Hyeonju
;
Sung, Sijun
- In:
Journal of business research : JBR
130
(
2021
),
pp. 462-472
Persistent link: https://www.econbiz.de/10012544857
Saved in:
4
An explorative study and comparison between companies’ and customers’ perspectives in the sustainable
fashion
industry
Puspita, Henny
;
Chae, Heeju
- In:
Journal of global fashion marketing : JGfM
12
(
2021
)
2
,
pp. 133-145
Persistent link: https://www.econbiz.de/10012500711
Saved in:
5
Enhancing
brand
coolness through perceived luxury values : insight from luxury
fashion
brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
Saved in:
6
How
fashion
brands engage on social media : a netnography approach
Loureiro, Sandra Maria Correia
;
Serra, Jessica
; …
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 367-378
Persistent link: https://www.econbiz.de/10012179031
Saved in:
7
The effect of benign and malicious envies on desire to buy luxury
fashion
items
Loureiro, Sandra Maria Correia
;
Plaza, Maria Alejandra …
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012132290
Saved in:
8
A passion for
fashion
: the impact of social influence, vanity and exhibitionism on consumer behaviour
Loureiro, Sandra Maria Correia
;
Costa, Inês
; …
- In:
International journal of retail & distribution management
45
(
2017
)
5
,
pp. 468-484
Persistent link: https://www.econbiz.de/10011706964
Saved in:
9
Luxury
fashion
games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
10
How do involvement and product knowledge affect the relationship between intangibility and perceived risk for brands and product categories?
Laroche, Michel
;
Nepomuceno, Marcelo Vinhal
;
Richard, …
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 197-210
Persistent link: https://www.econbiz.de/10003987459
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