Narrow search
Showing 1 - 10 of 27
Cover Image
International marketing research
Craig, C. Samuel; Douglas, Susan P. - 1999 - 2. ed
Persistent link: https://www.econbiz.de/10001380628
Cover Image
Selling in Japan : consumer behavior and distribution as barriers to imports
Wada, Mitsuo; Douglas, Susan P. - In: Fragile interdependence : econom. issues in US - …, (pp. 91-105). 1986
Persistent link: https://www.econbiz.de/10001260508
Cover Image
Advances in international marketing
Douglas, Susan P. - In: International journal of research in marketing : IJRM ; … 9 (1992) 4, pp. 291-318
Persistent link: https://www.econbiz.de/10001134254
Cover Image
Global marketing strategy
Douglas, Susan P.; Craig, C. Samuel - 1995 - Internat. ed.
Persistent link: https://www.econbiz.de/10000425109
Cover Image
The myth of globalization
Douglas, Susan P. - In: The Columbia journal of world business : publ. … 22 (1987) 4, pp. 19-29
Persistent link: https://www.econbiz.de/10001054686
Cover Image
Conducting international marketing research in the twenty-first century
Craig, C. S.; Douglas, Susan P. - In: Best practices in international marketing, (pp. 29-39). 2002
Persistent link: https://www.econbiz.de/10001680878
Cover Image
Building global brands in the 21st century
Craig, C. S.; Douglas, Susan P. - In: Japan and the world economy : international journal of … 12 (2000) 3, pp. 273-283
Persistent link: https://www.econbiz.de/10001505430
Cover Image
International marketing research
Craig, C. Samuel; Craig, C. S.; Douglas, Susan P. - 2005 - 3. ed.
Persistent link: https://www.econbiz.de/10002469684
Cover Image
Reassessing global marketing strategy
Douglas, Susan P.; Craig, C. S. - In: International business scholarship : AIB fellows on the …, (pp. 139-153). 2008
Persistent link: https://www.econbiz.de/10003774050
Cover Image
Convergence and divergence : developing a semiglobal marketing strategy
Douglas, Susan P.; Craig, C. S. - In: Journal of international marketing 19 (2011) 1, pp. 82-101
Persistent link: https://www.econbiz.de/10008935326