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Creating value for customers through engagement and participation in brand communities
Loureiro, Sandra Maria Correia; Pires, Ana Regina; … - In: International journal of business performance management 16 (2015) 2/3, pp. 114-132
Persistent link: https://www.econbiz.de/10011316447
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"Radio oder Schiebedach?" : Wirkung von mentalen Budgets auf das individuelle Produktwahlverhalten
Polak, Benjamin; Herrmann, Andreas; Heitmann, Mark; … - In: Schmalenbachs Zeitschrift für betriebswirtschaftliche … 61 (2009) 7, pp. 783-803
Persistent link: https://www.econbiz.de/10003900808
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Global service quality of business-to-consumer electronic-commerce
Shareef, Mahmud Akhter; Kumar, Vinod; Dwivedi, Yogesh Kumar - In: International journal of Indian culture and business … 8 (2014) 1, pp. 1-34
Persistent link: https://www.econbiz.de/10010400980
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Virtual atmosphere : the effect of pleasure, arousal, and delight on word-of-mouth
Loureiro, Sandra Maria Correia; Ribeiro, Lara - In: Journal of promotion management : JPM 20 (2014) 4, pp. 452-469
Persistent link: https://www.econbiz.de/10010489058
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Effects of atmospherics on emotions and intention with respect to involvement in different shopping environments
Loureiro, Sandra Maria Correia; Koo, Dong-mo; Ribeiro, Lara - In: Journal of global scholars of marketing science : … 23 (2013) 4, pp. 435-459
Persistent link: https://www.econbiz.de/10010408597
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A moderated mediation model for e-impulse buying tendency, customer satisfaction and intention to continue e-shopping
Goel, Pooja; Parayitam, Satyanarayana; Sharma, Anuj; … - In: Journal of business research : JBR 142 (2022), pp. 1-16
Persistent link: https://www.econbiz.de/10013168094
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Exploring how mindfulness may enhance perceived value of travel experience
Loureiro, Sandra Maria Correia; Stylos, Nikolaos; … - In: The service industries journal 40 (2020) 11/12, pp. 800-824
Persistent link: https://www.econbiz.de/10012260355
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Framework for success of online brand management : a systematic literature review
Bilro, Ricardo Godinho; Loureiro, Sandra Maria Correia - In: World review of entrepreneurship, management and … 12 (2016) 2/3, pp. 300-317
Persistent link: https://www.econbiz.de/10011573434
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The wrap effect in online review sets revisited : how perceived usefulness mediates the effect on the intention formation
Kolomiiets, Alona; Dens, Nathalie; Pelsmacker, Patrick de - In: Journal of electronic commerce research : JECR 17 (2016) 4, pp. 280-288
Persistent link: https://www.econbiz.de/10011626474
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Value get, value give : the relationships among perceived value, relationship quality, customer engagement, and value consciousness
Itani, Omar S.; El-Kassar, Abdul-Nasser; Loureiro, … - In: International journal of hospitality management 80 (2019), pp. 78-90
Persistent link: https://www.econbiz.de/10012058611