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Mobile banking : a trade-off between mobile technology and service for consumers' behavioural intention
Shareef, Mahmud Akhter; Dutta, Shantanu; Dwivedi, … - In: The marketing review 17 (2017) 4, pp. 427-449
Persistent link: https://www.econbiz.de/10011861377
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Risk, privacy and security concerns in digital retail
Marriott, Hannah R.; Williams, Michael D.; Dwivedi, … - In: The marketing review 17 (2017) 3, pp. 337-365
Persistent link: https://www.econbiz.de/10011853834
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Consumer adoption of self-service technologies in the context of the Jordanian banking industry : examining the moderating role of channel types
Baabdullah, Abdullah Mohammed; Rana, Nripendra P.; … - In: Information systems management 36 (2019) 4, pp. 286-305
Persistent link: https://www.econbiz.de/10012199491
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What do we know about consumer m-shopping behaviour?
Marriott, Hannah R.; Williams, Michael D.; Dwivedi, … - In: International journal of retail & distribution management 45 (2017) 6, pp. 568-586
Persistent link: https://www.econbiz.de/10011747846
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Examining factors influencing Jordanian customers' intentions and adoption of internet banking : extending UTAUT2 with risk
Alalwan, Ali Abdallah; Dwivedi, Yogesh Kumar; Rana, … - In: Journal of retailing and consumer services 40 (2018), pp. 125-138
Persistent link: https://www.econbiz.de/10011801842
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The effect of telepresence, social presence and involvement on consumer brand engagement : an empirical study of non-profit organizations
Algharabat, Raed; Rana, Nripendra P.; Dwivedi, Yogesh Kumar - In: Journal of retailing and consumer services 40 (2018), pp. 139-149
Persistent link: https://www.econbiz.de/10011801885
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Social commerce adoption research from the consumer context : a literature review
Abed, Salma S.; Dwivedi, Yogesh Kumar; Williams, Michael D. - In: International journal of business information systems : … 25 (2017) 4, pp. 510-525
Persistent link: https://www.econbiz.de/10011805270
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Brands are calling your AVATAR in Metaverse : a study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual world
Arya, Vikas; Sambyal, Rachita; Sharma, Anshuman; … - In: Journal of consumer behaviour 23 (2024) 2, pp. 556-585
Persistent link: https://www.econbiz.de/10014507379
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Editorial introduction: advances in theory and practice of digital marketing
Dwivedi, Yogesh Kumar; Rana, Nripendra P.; Slade, Emma L.; … - In: Journal of retailing and consumer services 53 (2020), pp. 1-4
Persistent link: https://www.econbiz.de/10012171954
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Perceived helpfulness of eWOM : emotions, fairness and rationality
Ismagilova, Elvira; Dwivedi, Yogesh Kumar; Slade, Emma - In: Journal of retailing and consumer services 53 (2020), pp. 1-13
Persistent link: https://www.econbiz.de/10012171972