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~person:"Grönroos, Christian"
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3
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Grönroos, Christian
Corsten, Hans
24
Edvardsson, Bo
21
Bruhn, Manfred
20
Gahlen, Bernhard
19
Gössinger, Ralf
19
Fels, Gerhard
17
Witell, Lars
17
Görg, Holger
16
Löbbe, Klaus
16
Donges, Juergen B.
15
Gustafsson, Anders
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Laaser, Claus-Friedrich
15
Tamames, Ramón
15
Gerstenberger, Wolfgang
14
Giersch, Herbert
14
Halbach, Axel J.
14
Vargo, Stephen L.
13
Gallouj, Fai͏̈z
12
García Delgado, José Luis
12
Kowalkowski, Christian
12
Schrader, Klaus
12
Windisch, Paul
12
Borner, Silvio
11
Haller, Sabine
11
Miles, Ian D.
11
Polese, Francesco
11
Schatz, Klaus-Werner
11
Schröder, Dieter
11
Welsch, Johann
11
Adams, Walter
10
Amiti, Mary
10
Crinò, Rosario
10
Hipp, Christiane
10
Klodt, Henning
10
Kristensson, Per
10
Kádár, Béla
10
Lusch, Robert F.
10
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ECONIS (ZBW)
10
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1
Relationality in the service logic of value creation
FitzPatrick, Mary
;
Varey, Richard J.
;
Grönroos, Christian
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 463-471
Persistent link: https://www.econbiz.de/10011418346
Saved in:
2
Language use in services : recent advances and directions for future research
Holmqvist, Jonas
;
Van Vaerenbergh, Yves
;
Grönroos, …
- In:
Journal of business research : JBR
72
(
2017
),
pp. 114-118
Persistent link: https://www.econbiz.de/10011645519
Saved in:
3
Relationship marketing and service : an update
Grönroos, Christian
- In:
Journal of global scholars of marketing science : …
27
(
2017
)
3
,
pp. 201-208
Persistent link: https://www.econbiz.de/10011774977
Saved in:
4
Service productivity : toward a conceptualisation of the transformation of inputs into customer value in services
Grönroos, Christian
(
contributor
); …
-
2000
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001536013
Saved in:
5
Value co-creation in service logic : a critical analysis
Grönroos, Christian
- In:
Marketing theory
11
(
2011
)
3
,
pp. 279-301
Persistent link: https://www.econbiz.de/10009355177
Saved in:
6
The service revolution and its marketing implications : service logic vs service dominant logic
Grönroos, Christian
;
Gummerus, Johanna
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
3
,
pp. 206-229
Persistent link: https://www.econbiz.de/10010359568
Saved in:
7
The CSS Model : developing service offerings based on service's inherent sources of competitive advantage
Grönroos, Christian
- In:
Service Excellence als Impulsgeber : Strategien - …
,
(pp. 187-196)
.
2007
Persistent link: https://www.econbiz.de/10003595868
Saved in:
8
Learning from the pioneering founders of the service research field
Bowen, David E.
;
Fisk, Raymond P.
;
Bateson, John E. G.
; …
- In:
Journal of service management
34
(
2023
)
4
,
pp. 605-630
Persistent link: https://www.econbiz.de/10014338196
Saved in:
9
Co-creation of value in service marketing : an approach relevant to managerial decision making
Grönroos, Christian
- In:
The Routledge companion to strategic marketing
,
(pp. 261-274)
.
2021
Persistent link: https://www.econbiz.de/10012498510
Saved in:
10
Developing the service offering - a source of competitive advantage
Grönroos, Christian
-
1987
Persistent link: https://www.econbiz.de/10013400715
Saved in:
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