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Soda versus cereal and sugar versus fat : drivers of healthful food intake and the impact of diabetes diagnosis
Ma, Yu; Ailawadi, Kusum L.; Grewal, Dhruv - 2013
of food purchased for in-home consumption; it further considers how food intake changes following a diagnosis of Type 2 … nutrition content of 13 of the largest packaged food categories, this study shows that households with higher education and …
Persistent link: https://www.econbiz.de/10009724553
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The club store effect : impact of shopping in warehouse club stores on consumers’ packaged food purchases
Ailawadi, Kusum L.; Ma, Yu; Grewal, Dhruv - In: Journal of marketing research : JMR 55 (2018) 2, pp. 193-207
Persistent link: https://www.econbiz.de/10011844995
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Soda versus cereal and sugar versus fat : drivers of healthful food intake and the impact of diabetes diagnosis
Ma, Yu; Ailawadi, Kusum L.; Grewal, Dhruv - In: Journal of marketing 77 (2013) 3, pp. 101-120
Persistent link: https://www.econbiz.de/10009747817
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Customer experience management in retailing : understanding the buying process
Puccinelli, Nancy M.; Goodstein, Ronald Charles; … - In: Journal of retailing 85 (2009) 1, pp. 15-30
Persistent link: https://www.econbiz.de/10003834478
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Special issue: Enhancing the retail customer experience
Grewal, Dhruv (contributor) - 2009
Persistent link: https://www.econbiz.de/10003835788
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Can you trust a customer's expression? : insights into nonverbal communication in the retail context
Puccinelli, Nancy M.; Motyka, Scott; Grewal, Dhruv - In: Psychology & marketing 27 (2010) 10, pp. 964-988
Persistent link: https://www.econbiz.de/10008903161
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An experimental approach to making retail store environmental decisions
Baker, Julie; Levy, Michael; Grewal, Dhruv - 2007
Persistent link: https://www.econbiz.de/10003540228
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Comparison of consumer reactions to price-matching guarantees in internet and bricks-and-mortar retail environments
Kukar-Kinney, Monika; Grewal, Dhruv - In: Journal of the Academy of Marketing Science 35 (2007) 2, pp. 197-207
Persistent link: https://www.econbiz.de/10003507869
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The negative effect of policy restrictions on consumers' post-purchase reactions to price-matching guarantees
Estelami, Hooman; Grewal, Dhruv; Roggeveen, Anne L. - In: Journal of the Academy of Marketing Science 35 (2007) 2, pp. 208-219
Persistent link: https://www.econbiz.de/10003507872
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How the order of sampled experiential products affects choice
Biswas, Dipayan; Grewal, Dhruv; Roggeveen, Anne - In: Journal of marketing research : JMR 47 (2010) 3, pp. 508-519
Persistent link: https://www.econbiz.de/10003983857