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~person:"Grewal, Dhruv"
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Retail merchandising and sales...
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Einzelhandel
48
Retail trade
47
Consumer behaviour
26
Konsumentenverhalten
26
Beziehungsmarketing
14
Relationship marketing
14
Ladengestaltung
11
Store design
11
Preismanagement
5
Pricing strategy
5
Sales promotion
5
USA
5
United States
5
Verkaufsförderung
5
Dienstleistungsqualität
4
Retailing
4
Service quality
4
Competitive strategy
3
Einzelhandelspreis
3
Experiment
3
Food retailing
3
Handelsmanagement
3
Lebensmitteleinzelhandel
3
Lieferantenmanagement
3
Merchandise
3
Retail management
3
Retail price
3
Supplier relationship management
3
Technischer Fortschritt
3
Technological change
3
Technology
3
Wettbewerbsstrategie
3
retailing
3
Corporate reputation
2
Customer satisfaction
2
Customer service
2
Data protection
2
Datenschutz
2
Dienstleistungssektor
2
Digital displays
2
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English
51
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Grewal, Dhruv
Swoboda, Bernhard
52
Städtler, Arno
46
Schramm-Klein, Hanna
45
Pantano, Eleonora
41
Rudolph, Thomas
40
Zentes, Joachim
39
Richards, Timothy J.
38
Morschett, Dirk
36
Thurik, Adriaan R.
34
Tietz, Bruno
34
Alexander, Nicholas
33
Fernie, John
33
Lachner, Josef
32
Täger, Uwe Christian
30
Gázquez-Abad, Juan Carlos
27
Teller, Christoph
27
Dawson, John A.
26
Raff, Horst
26
Zielke, Stephan
26
Hübner, Alexander
25
Gil Saura, Irene
24
Möhlenbruch, Dirk
24
Ahlert, Dieter
23
Roggeveen, Anne L.
23
Schmitt, Nicolas
23
Neslin, Scott A.
22
Schröder, Hendrik
22
Cheng, T. C. E.
21
Gijsbrechts, Els
21
Martínez-López, Francisco J.
21
Neumark, David
21
Rabinovich, Elliot
21
Verhoef, Peter C.
21
Wey, Christian
21
Ailawadi, Kusum L.
20
Aithal, P. S.
20
Carree, Martin Anthony
20
Fisher, Marshall L.
20
H. R., Ganesha
20
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Journal of retailing
21
Journal of business research : JBR
4
Journal of marketing research
3
Journal of the Academy of Marketing Science
3
Psychology & marketing
3
Journal of marketing research : JMR
2
Retailing in the 21st century : current and future trends
2
Fundamentals of marketing research ; Vol. 3
1
Handbook of research on customer engagement
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing
1
Journal of marketing education : JME
1
Journal of marketing management : MM
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of retailing and consumer services
1
MSI reports : working paper series
1
Review of marketing research
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ECONIS (ZBW)
51
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1
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51
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1
Reframing the discount as a comparison against the sale price : does it make the discount more attractive?
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
;
Verma, Swati
- In:
Journal of marketing research : JMR
55
(
2018
)
3
,
pp. 339-351
Persistent link: https://www.econbiz.de/10011878689
Saved in:
2
The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
3
Does travel time to stores matter? : the role of merchandise availability
Grewal, Dhruv
;
Kopalle, Praveen K.
;
Marmorstein, Howard
; …
- In:
Journal of retailing
88
(
2012
)
3
,
pp. 437-444
Persistent link: https://www.econbiz.de/10009622977
Saved in:
4
Innovations in retail pricing and promotions
Grewal, Dhruv
;
Ailawadi, Kusum L.
;
Gauri, Dinesh
;
Hall, …
- In:
Journal of retailing
87
(
2011
),
pp. 43-52
Persistent link: https://www.econbiz.de/10009269263
Saved in:
5
Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Karsberg, John
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 81-98
Persistent link: https://www.econbiz.de/10012514575
Saved in:
6
Customer experience management in retailing : an organizing framework
Grewal, Dhruv
;
Levy, Michael
;
Kumar, V.
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10003834467
Saved in:
7
Special issue: Enhancing the retail customer experience
Grewal, Dhruv
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003835788
Saved in:
8
Building store loyalty through service strategies
Grewal, Dhruv
;
Krishnan, Ram
;
Lindsey-Mullikin, Joan
- In:
Journal of relationship marketing : innovations & …
7
(
2008
)
4
,
pp. 341-358
Persistent link: https://www.econbiz.de/10003807755
Saved in:
9
Understanding retail managers' role in the sales of products and services
Arnold, Todd J.
;
Palmatier, Robert W.
;
Grewal, Dhruv
; …
- In:
Journal of retailing
85
(
2009
)
2
,
pp. 129-144
Persistent link: https://www.econbiz.de/10003870382
Saved in:
10
Emerging issues in retailing research
Grewal, Dhruv
;
Levy, Michael
- In:
Journal of retailing
85
(
2009
)
4
,
pp. 522-526
Persistent link: https://www.econbiz.de/10003933710
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