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~person:"Herrmann, Andreas"
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Herrmann, Andreas
Chandon, Pierre
127
Sprott, David E.
86
Morwitz, Vicki G.
75
Wansink, Brian
41
Spangenberg, Eric R.
34
Smith, Ronn J.
29
Miyazaki, Anthony D.
17
Ordabayeva, Nailya
16
Manning, Kenneth C.
14
Cadario, Romain
12
Hollebeek, Linda D.
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Cornil, Yann
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Czellar, Sandor
8
Grohmann, Bianca
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Sprott, David
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Young, Scott H.
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Hutchinson, J. W.
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Shalev, Edith
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Joireman, Jeff
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Krishna, Aradhna
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McCluskey, Jill J.
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Mukherjee, Amaradri
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Plassmann, Hilke
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Reinartz, Werner J.
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Santana, Shelle
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Thomas, Manoj
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Berning, Joshua P.
4
Bradlow, Eric
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Bradlow, Eric T.
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Chakravarti, Amitav
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Chandran, Sucharita
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Chouinard, Hayley H.
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Clément, Karine
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Esper, Terry L.
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Gupta, Alok
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Hansen, Ann
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Haws, Kelly L.
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Laurent, Gilles
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Journal of retailing
3
Journal of the Academy of Marketing Science
2
Electronic markets : the international journal on networked business
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Marketing letters : a journal of research in marketing
1
Psychology & marketing
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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1
Option framing and product feature recommendations : product configuration and choice
Herrmann, Andreas
;
Hildebrand, Christian
;
Sprott, David E.
- In:
Psychology & marketing
30
(
2013
)
12
,
pp. 1053-1061
Persistent link: https://www.econbiz.de/10010232501
Saved in:
2
The power of simplicity : processing fluency and the effects of olfactory cues on retail sales
Herrmann, Andreas
;
Zidansek, Manja
;
Sprott, David E.
; …
- In:
Journal of retailing
89
(
2013
)
1
,
pp. 30-43
Persistent link: https://www.econbiz.de/10009732747
Saved in:
3
The Power of Simplicity: Processing Fluency and the Effects of Olfactory Cues on Retail Sales
Herrmann, Andreas
;
Zidansek, Manja
;
Sprott, David E.
; …
- In:
Journal of retailing
89
(
2013
)
1
,
pp. 30-43
Persistent link: https://www.econbiz.de/10010073975
Saved in:
4
The influence of trait and state narcissism on the uniqueness of mass-customized products
Bellis, Emanuel de
;
Sprott, David E.
;
Herrmann, Andreas
; …
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 162-172
Persistent link: https://www.econbiz.de/10011504992
Saved in:
5
What drives leapfrogging? : empirical assessment of consumer determinants of leapfrogging
Herrmann, Andreas
;
Sprott, David E.
;
Schlager, Tobias
- In:
Total quality management & business excellence : an …
28
(
2017
)
3/4
,
pp. 266-281
Persistent link: https://www.econbiz.de/10011723589
Saved in:
6
Gamified interactions: whether, when, and how games facilitate self-brand connections
Berger, Axel
;
Schlager, Tobias
;
Sprott, David E.
; …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
4
,
pp. 652-673
Persistent link: https://www.econbiz.de/10011911283
Saved in:
7
Preface: Pricing in electronic markets and networks
Spann, Martin
;
Herrmann, Andreas
;
Sprott, David E.
- In:
Electronic markets : the international journal on …
20
(
2010
)
2
,
pp. 83-84
Persistent link: https://www.econbiz.de/10003977221
Saved in:
8
Clustered insights : improving eye tracking data analysis using scan statistics
Purucker, Christian
;
Landwehr, Jan Rüdiger
;
Sprott, …
- In:
International journal of market research : JMRS ; the …
55
(
2013
)
1
,
pp. 105-130
Persistent link: https://www.econbiz.de/10009716389
Saved in:
9
It is all in the mix : the interactive effect of music tempo and mode on in-store sales
Knoferle, Klemens M.
;
Spangenberg, Eric R.
;
Herrmann, …
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
1
,
pp. 325-337
Persistent link: https://www.econbiz.de/10009530700
Saved in:
10
Collect them all! : increasing product category cross-selling using the incompleteness effect
Bauer, Christoph
;
Spangenberg, Katie
;
Spangenberg, Eric R.
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
4
,
pp. 713-741
Persistent link: https://www.econbiz.de/10013389251
Saved in:
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