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~person:"Hollebeek, Linda D."
~subject:"Consumer behaviour"
~subject:"Theory"
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Consumer behaviour
Theory
Konsumentenverhalten
50
Beziehungsmarketing
33
Relationship marketing
33
Brand management
20
Markenführung
20
Customer integration
19
Kundenintegration
19
Social Web
13
Social web
13
Brand image
12
Markenimage
12
Customer engagement
9
Dienstleistungsqualität
9
Internet marketing
9
Online-Marketing
9
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9
Consumer engagement
6
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4
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customer engagement
4
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46
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46
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4
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Collection of articles of several authors
1
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English
50
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Hollebeek, Linda D.
Han, Heesup
118
Belk, Russell W.
111
Mattila, Anna S.
105
Phau, Ian
100
Grunert, Klaus G.
95
Lusk, Jayson L.
83
Herrmann, Andreas
81
Huber, Frank
81
Bauer, Hans H.
80
Gierl, Heribert
79
Khare, Arpita
78
Usman, Osly
76
Sheth, Jagdish N.
75
Foxall, Gordon R.
73
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
71
Dwivedi, Yogesh Kumar
68
Nayga, Rodolfo M.
68
Bagozzi, Richard P.
67
Loureiro, Sandra Maria Correia
67
Septianto, Felix
67
Agarwal, Sumit
64
Laroche, Michel
64
Wansink, Brian
63
Stavins, Joanna
62
Bruwer, Johan
61
Paul, Justin
59
Chintagunta, Pradeep K.
57
Jang, Soocheong
57
Janssen, Maarten C. W.
55
Verhoef, Peter C.
55
Walsh, Gianfranco
55
Ko, Eunju
54
Pelsmacker, Patrick de
54
Thøgersen, John
54
Warlop, Luk
53
Rajagopal
51
Krishna, Aradhna
50
Rock, Bram de
50
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Journal of retailing and consumer services
8
Psychology & marketing
5
The journal of services marketing
4
Marketing intelligence & planning
3
Handbook of research on customer engagement
2
Journal of business research : JBR
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of service management
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
The journal of product & brand management
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
Customer engagement marketing
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of advertising
1
Journal of consumer behaviour
1
Journal of creating value
1
Journal of marketing management : MM
1
Journal of service research
1
Journal of service theory and practice : JSTP
1
Organizations and markets in emerging economies
1
The handbook of communication engagement
1
The journal of consumer marketing
1
The service industries journal
1
Tourism management : research, policies, practice
1
Tourism management perspectives : TMP
1
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ECONIS (ZBW)
50
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1
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10
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50
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date (oldest first)
1
Exploring positively- versus negatively-valenced
brand
engagement : a conceptual model
Hollebeek, Linda D.
;
Chen, Tom
- In:
The journal of product & brand management
23
(
2014
)
1
,
pp. 62-74
Persistent link: https://www.econbiz.de/10010358976
Saved in:
2
Consumer
brand
enagement in social media : conceptualization, scale development and validation
Hollebeek, Linda D.
;
Glynn, Mark S.
;
Brodie, Roderick J.
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
2
,
pp. 149-165
Persistent link: https://www.econbiz.de/10010399391
Saved in:
3
The effect of customers'
brand
experience on
brand
evangelism : the case of luxury hotels
Purohit, Sonal
;
Hollebeek, Linda D.
;
Das, Manish
; …
- In:
Tourism management perspectives : TMP
46
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014310332
Saved in:
4
The invisible leash : when human brands hijack corporate brands' consumer relationships
Giertz, Johann N.
;
Hollebeek, Linda D.
;
Weiger, Welf Hermann
- In:
Journal of service management
33
(
2022
)
3
,
pp. 485-495
Persistent link: https://www.econbiz.de/10013325644
Saved in:
5
The customer engagement/value interface : an exploratory investigation
Hollebeek, Linda D.
- In:
Australasian marketing journal
21
(
2013
)
1
,
pp. 17-24
Persistent link: https://www.econbiz.de/10009697633
Saved in:
6
Special issue: Customer engagement
Hollebeek, Linda D.
(
ed.
);
Conduit, Jodie
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011483117
Saved in:
7
Higher education
brand
alliances : investigating consumers' dual-degree purchase intentions
Naidoo, Vik
;
Hollebeek, Linda D.
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3113-3121
Persistent link: https://www.econbiz.de/10011507941
Saved in:
8
Temporality of customer engagement in service innovation : a theoretical model
Karahasanović, Amela
;
Hollebeek, Linda D.
;
Chasanidou, …
- In:
Handbook of research on customer engagement
,
(pp. 376-390)
.
2019
Persistent link: https://www.econbiz.de/10013163397
Saved in:
9
The role of consumer engagement in recovering online service failures : an application of service-dominant logic
Islam, Jamid Ul
;
Rahman, Zillur
;
Hollebeek, Linda D.
- In:
Handbook of research on customer engagement
,
(pp. 456-469)
.
2019
Persistent link: https://www.econbiz.de/10013163406
Saved in:
10
Fifteen years of customer engagement research : a bibliometric and network analysis
Hollebeek, Linda D.
;
Sharma, Tripti Ghosh
;
Pandey, Ritesh
; …
- In:
The journal of product & brand management
31
(
2022
)
2
,
pp. 293-309
Persistent link: https://www.econbiz.de/10013164323
Saved in:
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