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ECONIS (ZBW)
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Services marketing : people, technology, strategy
Lovelock, Christopher H.
;
Wirtz, Jochen
-
2007
-
6. ed.
Persistent link: https://www.econbiz.de/10003348508
Saved in:
2
Managing services : marketing, operations, and human resources
Lovelock, Christopher H.
(
contributor
)
-
1992
-
2. ed.
Persistent link: https://www.econbiz.de/10004153871
Saved in:
3
Managing services : marketing, operations and human resources
Lovelock, Christopher H.
-
1988
Persistent link: https://www.econbiz.de/10009589024
Saved in:
4
Principles of service marketing and management
Lovelock, Christopher H.
;
Wright, Lauren
-
1999
Persistent link: https://www.econbiz.de/10004139421
Saved in:
5
Services marketing : a European perspective
Lovelock, Christopher H.
(
contributor
); …
-
1999
Persistent link: https://www.econbiz.de/10004378729
Saved in:
6
Services marketing : people, technology, strategy
Lovelock, Christopher H.
;
Wirtz, Jochen
-
2004
-
5. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004792035
Saved in:
7
Services marketing : people, technology, strategy
Lovelock, Christopher H.
(
contributor
)
-
2001
-
4. ed.
Persistent link: https://www.econbiz.de/10004780543
Saved in:
8
Services marketing : people, technology, strategy
Lovelock, Christopher H.
;
Wirtz, Jochen
-
2007
-
6. ed.
Persistent link: https://www.econbiz.de/10004873017
Saved in:
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