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O'Reilly, Norm
Lechner, Michael
60
Humphreys, Brad R.
53
Breuer, Christoph
42
Maennig, Wolfgang
35
Ratten, Vanessa
35
Wicker, Pamela
32
Cabane, Charlotte
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Downward, Paul
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Csató, László
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András, Krisztina
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Briskorn, Dirk
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Pawlowski, Tim
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Funk, Daniel C.
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Dwyer, Brendan
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Matheson, Victor A.
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Nufer, Gerd
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Ruseski, Jane E.
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Drayer, Joris
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Szymanski, Stefan
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Ziebarth, Nicolas R.
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Büch, Martin-Peter
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Cornwell, T. Bettina
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Drexl, Andreas
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Parent, Milena M.
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Andreff, Wladimir
16
Budzinski, Oliver
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Sari, Nazmi
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Szabó, Ágnes
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Woratschek, Herbert
16
Zhang, James J.
16
Anagnostopoulos, Christos
15
De Bosscher, Veerle
15
Ko, Yong Jae
15
McHale, Ian
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Scheerder, Jeroen
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Ahlert, Gerd
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Dickson, Geoff
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International journal of sport management and marketing : IJSMM
6
International journal of sports marketing & sponsorship
3
Sport management review
2
European Sport management quarterly : ESMQ
1
Journal of sport management : the official journal of the North American Society of Sport Management
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ECONIS (ZBW)
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1
The cameo effect of host country and the transitory mega-event : patterns of effect on sponsorship evaluation for
sport
tourists and residents
Nadeau, John
;
O'Reilly, Norm
;
Cakmak, Erdinc
;
Heslop, …
- In:
Journal of sport management : the official journal of …
30
(
2016
)
6
,
pp. 656-671
Persistent link: https://www.econbiz.de/10011645892
Saved in:
2
Ambush marketing and the Olympic and Paralympic Marks Act : a national sponsor perspective
Ellis, Dana
;
Patry, Philippe
;
Séguin, Benoit
; …
- In:
International journal of sport management and marketing …
19
(
2019
)
3/4
,
pp. 184-207
Persistent link: https://www.econbiz.de/10012059510
Saved in:
3
Sport
mega-events and tourism : contrasting the influence of host country and event
O'Reilly, Norm
;
Armenakyan, Anahit
;
Lu, Irene R. R.
; …
- In:
International journal of sport management and marketing …
16
(
2016
)
3/6
,
pp. 280-296
Persistent link: https://www.econbiz.de/10011642025
Saved in:
4
Urban sportscapes : an environmental deterministic perspective on the management of youth
sport
participation
O'Reilly, Norm
;
Berger, Ida E.
;
Hernandez, Tony
; …
- In:
Sport management review
18
(
2015
)
2
,
pp. 291-307
Persistent link: https://www.econbiz.de/10011333335
Saved in:
5
Cityscape promotions and the use of place images at the Olympic Games
Nadeau, John
;
O'Reilly, Norm
;
Heslop, Louise A.
- In:
Marketing intelligence & planning
33
(
2015
)
2
,
pp. 147-163
Persistent link: https://www.econbiz.de/10011326054
Saved in:
6
Risk management in sports sponsorship : application to human mortality risk
O'Reilly, Norm
;
Foster, George
- In:
International journal of sports marketing & sponsorship
10
(
2008/09
)
1
,
pp. 45-62
Persistent link: https://www.econbiz.de/10003788529
Saved in:
7
Leveraging sponsorship : the activation ratio
O'Reilly, Norm
;
Horning, Denyse Lafrance
- In:
Sport management review
16
(
2013
)
4
,
pp. 424-437
Persistent link: https://www.econbiz.de/10010239254
Saved in:
8
The impact of scandal on
sport
consumption : a conceptual framework for future research
Prior, Daniel
;
O'Reilly, Norm
;
Mazanov, Jason
;
Huybers, Twan
- In:
International journal of sport management and marketing …
14
(
2014
)
1/4
,
pp. 188-211
Persistent link: https://www.econbiz.de/10010399887
Saved in:
9
The Olympic brand, ambush marketing and clutter
Séguin, Benoit
;
O'Reilly, Norm
- In:
International journal of sport management and marketing …
4
(
2008
)
1
,
pp. 62-84
Persistent link: https://www.econbiz.de/10003733463
Saved in:
10
The CEO - "star athlete" analogy : the role of variable compensation in professional
sport
Kaplan, Alan
;
O'Reilly, Norm
- In:
International journal of sport management and marketing …
3
(
2008
)
4
,
pp. 358-373
Persistent link: https://www.econbiz.de/10003665315
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