Similar Search Results

Brand personality appael, brand relationship quality and WOM transmission : a study of consumer markets in Vietnam

Nguyen Dinh Tho; Nguyen Thi Mai Trang; Olsen, Svein O. - In: Asia Pacific business review 22 (2016) 2, pp. 307-324

Persistent link: https://www.econbiz.de/10011538198

Consumer participation in virtual communities : the role of personal values and personality

Huynh Thi Xuan Mai; Olsen, Svein O. - In: Journal of marketing communications 21 (2015) 2, pp. 144-164

Persistent link: https://www.econbiz.de/10011302875

Exploring seafood socialization in the kindergarten : an intervention’s influence on children’s attitudes

Alm, Siril; Olsen, Svein O. - In: Young consumers : insight and ideas for responsible … 16 (2015) 1, pp. 36-49

Persistent link: https://www.econbiz.de/10011308978

Consideration of immediate and future consequences, perceived change in the future self, and health behavior

Pozolotina, Tatiana; Olsen, Svein O. - In: Health marketing quarterly 36 (2019) 1, pp. 35-53

Persistent link: https://www.econbiz.de/10012200119

Using photo interviews to explore children's food preferences

Alm, Siril; Olsen, Svein O. - In: International journal of consumer studies 41 (2017) 3, pp. 274-282

Persistent link: https://www.econbiz.de/10011708070

Producing word of mouth : a matter of self-confidence? : investigating a dual effect of consumer self-confidence on WOM

Wien, Anders Hauge; Olsen, Svein O. - In: Australasian marketing journal 25 (2017) 1, pp. 38-45

Persistent link: https://www.econbiz.de/10011782251

Coping with time pressure and stress : consequences for families' food consumption

Alm, Siril; Olsen, Svein O. - In: Journal of consumer policy : consumer issues in law, … 40 (2017) 1, pp. 105-123

Persistent link: https://www.econbiz.de/10011786310

Patterns of Vietnamese buying behaviors on luxury branded products

Ho Huy Tuu; Olsen, Svein O.; Le Chi Cong - In: Asia Pacific journal of marketing and logistics 29 (2017) 4, pp. 778-795

Persistent link: https://www.econbiz.de/10011791992

Consumer participation in self-production : the role of control mechanisms, convenience orientation, and moral obligation

Huynh Thi Xuan Mai; Olsen, Svein O. - In: Journal of marketing theory and practice 24 (2016) 2, pp. 209-223

Persistent link: https://www.econbiz.de/10011489613

Multientity scaling and the consistency of country-of-origin attitudes

Olsen, Svein O.; Olsson, Ulf H. - In: Journal of international business studies : JIBS ; an … 33 (2002) 1, pp. 149-167

This study was particularly designed to respond to Jaffe and Nebenzahl's (1984) suggestion to test whether and how entity-based and attribute-based semantic differential scaling formats could predict purchasing behaviour within a country-of-origin setting. The study includes recent research on...

Persistent link: https://www.econbiz.de/10001679292