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Consumer behaviour
100
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Phau, Ian
Gierl, Heribert
121
Belk, Russell W.
120
Han, Heesup
119
Bauer, Hans H.
112
Mattila, Anna S.
109
Pelsmacker, Patrick de
108
Grunert, Klaus G.
105
Huber, Frank
102
Kaiser, Harry M.
97
Wiedmann, Klaus-Peter
91
Herrmann, Andreas
88
Lusk, Jayson L.
86
Eisend, Martin
84
Foxall, Gordon R.
84
Sheth, Jagdish N.
83
Dwivedi, Yogesh Kumar
82
Khare, Arpita
81
Grewal, Dhruv
80
Loureiro, Sandra Maria Correia
76
Usman, Osly
76
Anderson, Simon P.
75
Septianto, Felix
75
Bruhn, Manfred
70
Chintagunta, Pradeep K.
70
Laroche, Michel
69
Wansink, Brian
69
Bagozzi, Richard P.
68
Nayga, Rodolfo M.
68
Agarwal, Sumit
67
Verhoef, Peter C.
67
Stavins, Joanna
66
Paul, Justin
65
Walsh, Gianfranco
64
Bruwer, Johan
63
Gröppel-Klein, Andrea
63
Esch, Franz-Rudolf
62
Hollebeek, Linda D.
62
Jang, Soocheong
61
Skiera, Bernd
61
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Marketing Intelligence & Planning
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Marketing intelligence & planning
9
Journal of promotion management : JPM
8
Journal of fashion marketing and management
7
Journal of business research : JBR
5
Journal of international consumer marketing
5
The journal of brand management : an international journal
4
Australasian marketing journal
3
Journal of retailing and consumer services
3
Young consumers : insight and ideas for responsible marketers
3
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Country of origin effect : looking back and moving forward
2
Direct marketing : an international journal
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2
Journal of Fashion Marketing and Management: An International Journal
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Journal of Research in Interactive Marketing
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Strategic change
2
The international review of retail, distribution and consumer research
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Asia Pacific Journal of Marketing and Logistics
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71
Personality attributes of botanic parks and their effects on visitor attitude and behavioural intentions
Quintal, Vanessa Ann
;
Lwin, Michael
;
Phau, Ian
;
Lee, Sean
- In:
Journal of vacation marketing
25
(
2019
)
2
,
pp. 176-192
Persistent link: https://www.econbiz.de/10012165813
Saved in:
72
Conceptualising luxury brand attachment : scale development and validation
Shimul, Anwar Sadat
;
Phau, Ian
;
Lwin, Michael
- In:
The journal of brand management : an international journal
26
(
2019
)
6
,
pp. 675-690
Persistent link: https://www.econbiz.de/10012120866
Saved in:
73
Investigating the drivers of consumer acceptance and response of SMS
advertising
Dix, Steve
;
Phau, Ian
;
Jamieson, Kyle
;
Shimul, Anwar Sadat
- In:
Journal of promotion management : JPM
23
(
2017
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10011729465
Saved in:
74
Keeping up with the Kardashians : consumers' intention to engage in cosmetic surgery
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of promotion management : JPM
23
(
2017
)
2
,
pp. 185-206
Persistent link: https://www.econbiz.de/10011729509
Saved in:
75
Anticipated consumer guilt : an investigation into its antecedents and consequences for fair-trade consumption
Lindenmeier, Jörg
;
Lwin, Michael
;
Andersch, Henrike
; …
- In:
Journal of macromarketing : examining the interactions …
37
(
2017
)
4
,
pp. 444-459
Persistent link: https://www.econbiz.de/10011791113
Saved in:
76
Pawning n00bs : insights into perceptions of brand extensions of the video game industry
Butcher, Luke
;
Tang, Ysobel
;
Phau, Ian
- In:
Australasian marketing journal
25
(
2017
)
3
,
pp. 215-224
Persistent link: https://www.econbiz.de/10011792004
Saved in:
77
Applying consumer-based brand equity in luxury hotel branding
Liu, Matthew Tingchi
;
Wong, IpKin Anthony
;
Tseng, …
- In:
Journal of business research : JBR
81
(
2017
),
pp. 192-202
Persistent link: https://www.econbiz.de/10011771690
Saved in:
78
Uniqueness and status consumption in Generation Y consumers : does moderation exist?
Butcher, Luke
;
Phau, Ian
;
Shimul, Anwar Sadat
- In:
Marketing intelligence & planning
35
(
2017
)
5
,
pp. 673-687
Persistent link: https://www.econbiz.de/10011774650
Saved in:
79
Consumer advocacy for luxury brands
Shimul, Anwar Sadat
;
Phau, Ian
- In:
Australasian marketing journal
26
(
2018
)
3
,
pp. 264-271
Persistent link: https://www.econbiz.de/10011954251
Saved in:
80
Investigating the role of religiosity as a deterrent against digital piracy
Casidy, Riza
;
Lwin, Michael
;
Phau, Ian
- In:
Marketing intelligence & planning
35
(
2017
)
1
,
pp. 62-80
Persistent link: https://www.econbiz.de/10011657324
Saved in:
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