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~person:"Rundle-Thiele, Sharyn"
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Rundle-Thiele, Sharyn
Esch, Franz-Rudolf
126
Burmann, Christoph
124
Franses, Philip Hans
106
Levy, Daniel
88
Baumgarth, Carsten
87
Melewar, T. C.
73
Ha Nam Khanh, Giao
72
Volle, Pierre
72
Bruhn, Manfred
68
Huber, Frank
63
Keller, Kevin Lane
60
Meffert, Heribert
60
Parguel, Béatrice
60
Desmet, Pierre
55
Hildebrandt, Lutz
52
Friedman, Hershey H.
51
Ahlert, Dieter
47
Darpy, Denis
46
Rajagopal
46
Balmer, John M. T.
45
De Chernatony, Leslie
44
Kotler, Philip
43
Tomczak, Torsten
43
Camilleri, Mark Anthony
42
Guiot, Denis
41
Merrilees, Bill
41
Loureiro, Sandra Maria Correia
40
Phau, Ian
40
Bang, Nguyen
39
Bergen, Mark
39
Sethi, Suresh
39
Kubacki, Krzysztof
38
Larceneux, Fabrice
38
Wiedmann, Klaus-Peter
38
Bauer, Hans H.
36
Dawes, John
36
Luo, Xueming
36
Snir, Avichai
35
Verhoef, Peter C.
35
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Journal of Social Marketing
4
Segmentation in social marketing : process, methods and application
4
Health marketing quarterly
3
Journal of social marketing : JSOCM
3
Marketing intelligence & planning
3
Young Consumers
3
Young consumers : insight and ideas for responsible marketers
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Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
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Contemporary issues in social marketing
1
Ethical and social marketing in Asia : incorporating fairness management
1
European journal of marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
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Social and sustainability marketing : a casebook for reaching your socially responsible consumers through marketing science
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Stakeholder involvement in social marketing : challenges and approaches to engagement
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ECONIS (ZBW)
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Marketing capabilities : antecedents and implications for B2B SME performance
Merrilees, Bill
;
Rundle-Thiele, Sharyn
;
Lye, Ashley
- In:
Industrial marketing management : the international …
40
(
2011
)
3
,
pp. 368-375
Persistent link: https://www.econbiz.de/10008991586
Saved in:
2
An empirical investigation of brand resilience through disclosure of negative information : a consumer preference perspective
Almestarihi, Ra'd
;
Rundle-Thiele, Sharyn
;
Wright, Owen
; …
- In:
International journal of business excellence
13
(
2017
)
3
,
pp. 299-317
Persistent link: https://www.econbiz.de/10011857511
Saved in:
3
A hierarchy-of-effects approach to designing a social marketing game
Russell-Bennett, Rebekah
;
Leo, Cheryl
;
Rundle-Thiele, Sharyn
- In:
Journal of nonprofit & public sector marketing
28
(
2016
)
2
,
pp. 105-128
Persistent link: https://www.econbiz.de/10011514766
Saved in:
4
Working within resource constraints : a qualitative segmentation study
Ibrahim, Ali
;
Rundle-Thiele, Sharyn
;
Knox, Kathy
- In:
Journal of strategic marketing
29
(
2021
)
3
,
pp. 247-263
Persistent link: https://www.econbiz.de/10012515823
Saved in:
5
Understanding caregivers' intentions for their child to walk to school : further application of the theory of planned behavior
Schuster, Lisa
;
Kubacki, Krzysztof
;
Rundle-Thiele, Sharyn
- In:
Health marketing quarterly
33
(
2016
)
4
,
pp. 307-320
Persistent link: https://www.econbiz.de/10011628483
Saved in:
6
Co-designing social marketing programs with "bottom of the pyramid" citizens
Schmidtke, David
;
Rundle-Thiele, Sharyn
;
Kubacki, Krzysztof
- In:
International journal of market research
63
(
2021
)
1
,
pp. 86-105
Persistent link: https://www.econbiz.de/10012426482
Saved in:
7
Social marketing : current issues and future challenges
Rundle-Thiele, Sharyn
;
Kubacki, Krzysztof
;
Leo, Cheryl
; …
- In:
Contemporary issues in social marketing
,
(pp. 216-237)
.
2013
Persistent link: https://www.econbiz.de/10011431940
Saved in:
8
Minimizing alcohol harm : a systematic social marketing review (2000 - 2014)
Kubacki, Krzysztof
;
Rundle-Thiele, Sharyn
;
Pang, Bo
; …
- In:
Journal of business research : JBR
68
(
2015
)
10
,
pp. 2214-2222
Persistent link: https://www.econbiz.de/10011373087
Saved in:
9
Maintaining or changing a drinking behavior? : GOKA's short-term outcomes
Rundle-Thiele, Sharyn
;
Schuster, Lisa
;
Dietrich, Timo
; …
- In:
Journal of business research : JBR
68
(
2015
)
10
,
pp. 2155-2163
Persistent link: https://www.econbiz.de/10011373098
Saved in:
10
Using two-step cluster analysis to identify homogeneuous physical activity groups
Rundle-Thiele, Sharyn
;
Kubacki, Krzysztof
;
Tkaczynski, Aaron
- In:
Marketing intelligence & planning
33
(
2015
)
4
,
pp. 522-537
Persistent link: https://www.econbiz.de/10011381607
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