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Ruyter, Ko de
Grewal, Dhruv
312
Roggeveen, Anne L.
88
Levy, Michael
48
Biswas, Dipayan
44
Sharma, Arun
19
Nordfält, Jens
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Iyer, Gopalkrishnan R.
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Puccinelli, Nancy
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Guha, Abhijit
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Compeau, Larry D.
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Sethuraman, Raj
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Wetzels, Martin
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11
Marmorstein, Howard
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Motyka, Scott
11
Voss, Glenn B.
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Szocs, Courtney
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Ailawadi, Kusum L.
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Krishnan, R.
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Palmatier, Robert W.
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Chandrashekaran, Rajesh
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Dant, Rajiv P.
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Gauri, Dinesh Kumar
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Lehmann, Donald R.
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Parasuraman, A.
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Ma, Yu
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Journal of the Academy of Marketing Science
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3
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Industrial marketing management : the international journal for industrial and high-tech firms
1
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1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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1
Unraveling the personalization paradox : the effect of information collection and trust-building strategies on online advertisement effectiveness
Aguirre, Elizabeth
;
Mahr, Dominik
;
Grewal, Dhruv
; …
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 34-49
Persistent link: https://www.econbiz.de/10010500763
Saved in:
2
Patterns in motion : how visual patterns in ads affect product evaluations
Farace, Stefania
;
Roggeveen, Anne
;
Ordenes, Francisco …
- In:
Journal of advertising
49
(
2020
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10012201574
Saved in:
3
Unveiling what is written in the stars : analyzing explicit, implicit, and discourse patterns of sentiment in social media
Ordenes, Francisco Villarroel
;
Ludwig, Stephan
;
Ruyter, …
- In:
Journal of consumer research : JCR ; an …
43
(
2017
)
6
,
pp. 875-894
Persistent link: https://www.econbiz.de/10011770780
Saved in:
4
The effect of review writing on learning engagement in channel partner relationship management
Aguirre, Elizabeth
;
Mahr, Dominik
;
Ruyter, Ko de
; …
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 64-84
Persistent link: https://www.econbiz.de/10011810258
Saved in:
5
The emotional review-reward effect : how do reviews increase impulsivity?
Motyka, Scott
;
Grewal, Dhruv
;
Aguirre, Elizabeth
;
Mahr, …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
6
,
pp. 1032-1051
Persistent link: https://www.econbiz.de/10011951622
Saved in:
6
Understanding the strategic consequences of customer privacy concerns : a meta-analytic review
Okazaki, Shintaro
;
Eisend, Martin
;
Plangger, Kirk
; …
- In:
Journal of retailing
96
(
2020
)
4
,
pp. 458-473
Persistent link: https://www.econbiz.de/10012495484
Saved in:
7
Categorical versus dimensional thinking : improving anti-stigma campaigns by matching health message frames and implicit worldviews
Meyer, Jan-Hinrich
;
Ruyter, Ko de
;
Grewal, Dhruv
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
2
,
pp. 222-245
Persistent link: https://www.econbiz.de/10012290947
Saved in:
8
The future of frontline research : invited commentaries
Rafaeli, Anat
;
Altman, Daniel
;
Gremler, Dwayne D.
; …
- In:
Journal of service research : JSR
20
(
2017
)
1
,
pp. 91-99
Persistent link: https://www.econbiz.de/10011648268
Saved in:
9
B2B channel partner programs : disentangling indebtedness from gratiude
Pelser, Jan
;
Ruyter, Ko de
;
Wetzels, Martin
;
Grewal, Dhruv
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 660-678
Persistent link: https://www.econbiz.de/10011422468
Saved in:
10
You've lost that learning feeling : drivers and drawbacks of channel partner disengagement with sales training
Satornino, Cinthia B.
;
Pelser, Jan
;
Wetzels, Martin
; …
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 258-276
Persistent link: https://www.econbiz.de/10014433589
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