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Multivariate methods for market and survey research
Sheth, Jagdish N. (contributor) - 1977
Persistent link: https://www.econbiz.de/10000329793
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Handbook of advances in marketing in an era of disruptions : essays in honour of Jagdish N. Sheth
Sheth, Jagdish N. (honouree); Parvatiyar, Atul (ed.);  … - 2019
Persistent link: https://www.econbiz.de/10011913572
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Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram - 2014
Persistent link: https://www.econbiz.de/10010336664
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Marketing research and modeling
Wind, Yoram - 2014
Persistent link: https://www.econbiz.de/10010337117
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The multivariate revolution in marketing research
Sheth, Jagdish N. - 2009
Persistent link: https://www.econbiz.de/10003794433
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Research methodology : conjoint analysis, multidimensional scaling, and related techniques
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009299967
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Multivariate methods for market and survey research
Sheth, Jagdish N. (contributor) - 1977
Persistent link: https://www.econbiz.de/10004614070
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A tribute to Jagdish N. Sheth
Parvatiyar, Atul (ed.); Sheth, Jagdish N. (honouree) - 2021
Persistent link: https://www.econbiz.de/10012549163
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Marketing research
Green, Paul E.; Malhotra, Naresh K. - 2017
Persistent link: https://www.econbiz.de/10011634312
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New areas of research in marketing strategy, consumer behavior, and marketing analytics : the future is bright
Sheth, Jagdish N. - In: Journal of marketing theory and practice : JMTP 29 (2021) 1, pp. 3-12
Persistent link: https://www.econbiz.de/10012483496