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~person:"Sheth, Jagdish N."
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Marketing theory
53
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41
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41
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16
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Sheth, Jagdish N.
Bruhn, Manfred
355
Meffert, Heribert
330
Kotler, Philip
284
Esch, Franz-Rudolf
181
Burmann, Christoph
178
Pepels, Werner
178
Homburg, Christian
172
Wiedmann, Klaus-Peter
139
Tomczak, Torsten
124
Bauer, Hans H.
117
Huber, Frank
116
Tadajewski, Mark
113
Zerfaß, Ansgar
109
Baumgarth, Carsten
107
Melewar, T. C.
106
Belz, Christian
102
Fritz, Wolfgang
102
Ahlert, Dieter
98
Irwin, Scott H.
94
Kirchgeorg, Manfred
94
Keller, Kevin Lane
91
Brown, Stephen
87
Vrontis, Demetris
87
Backhaus, Klaus
86
Kaiser, Harry M.
86
Hitt, Michael A.
78
Kreutzer, Ralf T.
77
Kitchen, Philip J.
76
Lies, Jan
76
Herrmann, Andreas
74
Kleinaltenkamp, Michael
74
Reinecke, Sven
74
Kumar, V.
73
Rugman, Alan M.
72
McDonald, Malcolm
71
Hunt, Shelby D.
69
Kraus, Sascha
68
Simon, Hermann
66
Balmer, John M. T.
65
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Legends in marketing
54
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6
Legends in consumer behavior
4
European Journal of Marketing
2
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2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of marketing theory and practice
2
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2
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2
Marketing theory
2
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1
Business horizons
1
Does marketing need reform? : fresh perspectives on the future
1
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1
International Marketing Review
1
Journal of Business & Industrial Marketing
1
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1
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1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of macromarketing
1
Journal of marketing
1
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1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
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1
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ECONIS (ZBW)
105
USB Cologne (EcoSocSci)
10
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4
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1
Legends in
marketing
: Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
Saved in:
2
Peter Drucker on
marketing
: an exploration of five tenets
Uslay, Can
;
Morgan, Robert
;
Sheth, Jagdish N.
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
1
,
pp. 47-60
Persistent link: https://www.econbiz.de/10003830107
Saved in:
3
Toward an integrative theory of
marketing
Parvatiyar, Atul
;
Sheth, Jagdish N.
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 432-445
Persistent link: https://www.econbiz.de/10012819690
Saved in:
4
Legends in
marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503416
Saved in:
5
Marketing
strategy: customer
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010204930
Saved in:
6
Marketing
strategy: firm
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010204931
Saved in:
7
Marketing
research: new methodology
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010204932
Saved in:
8
Marketing
research: applications
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010204933
Saved in:
9
Forecasting in
marketing
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010204934
Saved in:
10
Legends in
marketing
: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
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