//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Sheth, Jagdish N."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Consumer brands as collateral...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
75
Konsumentenverhalten
74
Theorie
20
Theory
20
Marketing management
11
Marketingmanagement
11
Marketing
10
Russell W. Belk
10
Beziehungsmarketing
5
Marktforschung
5
Relationship marketing
5
Welt
5
World
5
Brand management
4
Markenartikel
4
Markenführung
4
Verbraucher
4
Vereinigte Staaten
4
Bibliometrics
3
Bibliometrie
3
Climate
3
Culture
3
Decision
3
Entscheidung
3
Kaufentscheidung
3
Klima
3
Kultur
3
Market research
3
Personality psychology
3
Persönlichkeitspsychologie
3
Purchase decision
3
Qualitative Methode
3
Qualitative method
3
Scientific method
3
Verbraucherverhalten
3
Wissenschaftliche Methode
3
Corporate Social Responsibility
2
Corporate reputation
2
Corporate social responsibility
2
Customer experience
2
more ...
less ...
Online availability
All
Undetermined
12
Type of publication
All
Book / Working Paper
61
Article
23
Type of publication (narrower categories)
All
Collection of articles written by one author
49
Sammlung
49
Collection of articles of several authors
40
Sammelwerk
40
Article in journal
16
Aufsatz in Zeitschrift
16
Reprint
3
Aufsatz im Buch
2
Aufsatzsammlung
2
Book section
2
Festschrift
1
Mehrbändiges Werk
1
Multi-volume publication
1
research-article
1
more ...
less ...
Language
All
English
80
Undetermined
4
Author
All
Sheth, Jagdish N.
Ongena, Steven
235
Esch, Franz-Rudolf
167
Burmann, Christoph
160
Agarwal, Sumit
157
Peydró, José-Luis
156
Huber, Frank
151
Gambacorta, Leonardo
129
Han, Heesup
120
Bauer, Hans H.
119
Belk, Russell W.
118
Hasan, Iftekhar
114
Phau, Ian
110
Mattila, Anna S.
108
Herrmann, Andreas
107
Grunert, Klaus G.
102
Wiedmann, Klaus-Peter
100
Berger, Allen N.
98
Baumgarth, Carsten
97
Gierl, Heribert
96
Degryse, Hans
94
Bruhn, Manfred
89
Zinman, Jonathan
87
Melewar, T. C.
86
Lusk, Jayson L.
85
Meffert, Heribert
84
Foxall, Gordon R.
83
Weill, Laurent
81
Khare, Arpita
80
Keller, Kevin Lane
78
Usman, Osly
78
Loureiro, Sandra Maria Correia
76
Sattler, Henrik
72
Bagozzi, Richard P.
71
Bruwer, Johan
71
Stavins, Joanna
71
Grewal, Dhruv
70
Laroche, Michel
70
Septianto, Felix
70
Ahlert, Dieter
69
more ...
less ...
Published in...
All
Legends in consumer behavior
42
Legends in marketing
11
Journal of marketing research : JMR
3
Journal of marketing theory and practice
3
Journal of business research : JBR
2
Journal of global marketing
2
Journal of the Academy of Marketing Science
2
Business horizons
1
Does marketing need reform? : fresh perspectives on the future
1
Emerald Points
1
Emerald Points Ser.
1
Handbook of relationship marketing
1
Harper & Row's series in marketing management
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of Consumer Marketing
1
Journal of advertising research
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of macromarketing
1
Journal of marketing theory and practice : JMTP
1
Marketing theory
1
Review of marketing research
1
The Routledge companion to consumer behavior
1
The Wiley marketing series
1
more ...
less ...
Source
All
ECONIS (ZBW)
82
USB Cologne (EcoSocSci)
1
Other ZBW resources
1
Showing
1
-
10
of
84
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing applications : branding, communications, and strategy
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505798
Saved in:
2
The image of marketing
Sheth, Jagdish N.
;
Sisodia, Rajendra
;
Barbulescu, Adina
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 26-36)
.
2006
Persistent link: https://www.econbiz.de/10003429912
Saved in:
3
The branding challenges of Asian manufacturing firms
Birnik, Andreas
;
Birnik, Anna-Karin
;
Sheth, Jagdish N.
- In:
Business horizons
53
(
2010
)
5
,
pp. 523-532
Persistent link: https://www.econbiz.de/10008655730
Saved in:
4
B2B branding in emerging markets : a sustainability perspective
Sheth, Jagdish N.
;
Sinha, Mona
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 79-88
Persistent link: https://www.econbiz.de/10011422752
Saved in:
5
Leveraging the virtuous circle of
brand
and the extended self
Sciarrino, JoAnn
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 147-148
Persistent link: https://www.econbiz.de/10010357882
Saved in:
6
Consumption values and market choices : theory and applications
Sheth, Jagdish N.
;
Newman, Bruce I.
;
Gross, Barbara L.
-
1991
Persistent link: https://www.econbiz.de/10000330784
Saved in:
7
The theory of buyer behavior
Howard, John A.
;
Sheth, Jagdish N.
-
1969
Persistent link: https://www.econbiz.de/10000054359
Saved in:
8
Consumer behavior : conceptual foundations
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969718
Saved in:
9
Consumer behavior : empirical research
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969721
Saved in:
10
Visioning the future
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969726
Saved in:
1
2
3
4
5
6
7
8
9
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->