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~person:"Sheth, Jagdish N."
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Consumer behaviour
76
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75
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11
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81
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Sheth, Jagdish N.
Esch, Franz-Rudolf
162
Burmann, Christoph
157
Huber, Frank
151
Han, Heesup
125
Wiedmann, Klaus-Peter
119
Bauer, Hans H.
118
Belk, Russell W.
117
Phau, Ian
112
Herrmann, Andreas
109
Mattila, Anna S.
109
Grunert, Klaus G.
102
Baumgarth, Carsten
98
Ringle, Christian M.
98
Gierl, Heribert
94
Melewar, T. C.
91
Sarstedt, Marko
86
Lusk, Jayson L.
85
Foxall, Gordon R.
83
Bruhn, Manfred
81
Khare, Arpita
79
Loureiro, Sandra Maria Correia
78
Usman, Osly
78
Keller, Kevin Lane
74
Bruwer, Johan
72
Meffert, Heribert
72
Bagozzi, Richard P.
71
Grewal, Dhruv
71
Septianto, Felix
71
Dwivedi, Yogesh Kumar
70
Laroche, Michel
69
Wansink, Brian
69
Ko, Eunju
68
Nayga, Rodolfo M.
68
Rajagopal
68
Agarwal, Sumit
67
Paul, Justin
67
Walsh, Gianfranco
67
Stavins, Joanna
66
Tomczak, Torsten
66
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Legends in consumer behavior
42
Legends in marketing
11
Journal of marketing theory and practice
3
Journal of business research : JBR
2
Journal of global marketing
2
Journal of the Academy of Marketing Science
2
Business horizons
1
Does marketing need reform? : fresh perspectives on the future
1
Emerald Points
1
Emerald Points Ser.
1
European journal of marketing
1
Handbook of relationship marketing
1
Harper & Row's series in marketing management
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of Consumer Marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of macromarketing
1
Journal of marketing theory and practice : JMTP
1
Marketing theory
1
Review of marketing research
1
The Routledge companion to consumer behavior
1
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ECONIS (ZBW)
79
USB Cologne (EcoSocSci)
1
Other ZBW resources
1
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1
Collecting,
luxury
, and the production of consumer desire
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383775
Saved in:
2
Marketing applications : branding, communications, and strategy
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505798
Saved in:
3
The image of marketing
Sheth, Jagdish N.
;
Sisodia, Rajendra
;
Barbulescu, Adina
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 26-36)
.
2006
Persistent link: https://www.econbiz.de/10003429912
Saved in:
4
The branding challenges of Asian manufacturing firms
Birnik, Andreas
;
Birnik, Anna-Karin
;
Sheth, Jagdish N.
- In:
Business horizons
53
(
2010
)
5
,
pp. 523-532
Persistent link: https://www.econbiz.de/10008655730
Saved in:
5
B2B branding in emerging markets : a sustainability perspective
Sheth, Jagdish N.
;
Sinha, Mona
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 79-88
Persistent link: https://www.econbiz.de/10011422752
Saved in:
6
Leveraging the virtuous circle of brand and the extended self
Sciarrino, JoAnn
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 147-148
Persistent link: https://www.econbiz.de/10010357882
Saved in:
7
Consumption values and market choices : theory and applications
Sheth, Jagdish N.
;
Newman, Bruce I.
;
Gross, Barbara L.
-
1991
Persistent link: https://www.econbiz.de/10000330784
Saved in:
8
The theory of buyer behavior
Howard, John A.
;
Sheth, Jagdish N.
-
1969
Persistent link: https://www.econbiz.de/10000054359
Saved in:
9
Consumer behavior : conceptual foundations
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969718
Saved in:
10
Consumer behavior : empirical research
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969721
Saved in:
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