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Action and social alignment constituents of collaboration in B2B relationships : buyer and seller perspectives

Guan, Jyh-Liang; Lee, Tzong-ru; Otero-Neira, Carmen; … - In: Journal of relationship marketing : innovations and … 21 (2022) 3, pp. 194-225

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Collaborative B2B sales partnerships in supply chains : an integrative framework of social and action alignment

Svensson, Göran; Ferro-Soto, Carlos; Padin, Carmen; … - In: European research on management and business economics 29 (2023) 3, pp. 1-9

In business-to-business (B2B) contexts, sales organizations require both long-term and stable partnerships to accomplish their tasks effectively and enhance mutual value and satisfaction for the parties involved. Collaboration and satisfaction are two connected and central issues in the...

Persistent link: https://www.econbiz.de/10014480049

META-RELQUAL construct validation : a South African study

Mpinganjira, Mercy; Svensson, Göran; Mysen, Tore - In: African journal of economic and management studies : AJEMS 6 (2015) 4, pp. 453-465

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A sequential logic model between sales performance and salesperson satisfaction in B2B markets

Rodríguez, Rocío; Høgevold, Nils; Otero-Neira, Carmen; … - In: The journal of business & industrial marketing 37 (2022) 1, pp. 180-194

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B to B sellers' skill level in sales performance : frameworks and findings

Høgevold, Nils; Rodríguez, Rocío; Svensson, Göran; … - In: Journal of business-to-business marketing 28 (2021) 3, pp. 265-281

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META-RELQUAL in business relationships : a sales perspective

Høgevold, Nils M.; Svensson, Göran; Mostert, Pierre; … - In: International journal of business excellence : IJBEX 23 (2021) 4, pp. 472-497

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A validation of inputs and outputs of satisfaction in business-to-business relationships through a Nordic comparison

Rindell, Anne; Mysen, Tore; Svensson, Göran; … - In: International journal of procurement management 6 (2013) 4, pp. 424-443

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Opportunism and conflict as precursors of non-economic and economic satisfaction outcomes in seller-customer business relationships

Høgevold, Nils; Svensson, Göran; Roberts-Lombard, Mornay - In: Journal of business-to-business marketing 27 (2020) 4, pp. 375-395

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Precursors and outcomes of satisfaction in seller-customer business relationships : a sales perspective

Høgevold, Nils M.; Svensson, Göran; Mpinganjira, Mercy - In: International journal of procurement management 13 (2020) 4, pp. 531-552

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Validity and reliability of satisfaction as a mediator between quality constructs in manufacturer-supplier relationships through time and across contexts

Padin, Carmen; Ferro, Carlos; Svensson, Göran - In: Journal of business-to-business marketing 24 (2017) 1, pp. 1-17

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