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~person:"Thaichon, Park"
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Relationship marketing
33
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32
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Franchising
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8
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Thaichon, Park
Bruhn, Manfred
159
Homburg, Christian
117
Kritikos, Alexander
103
Fairlie, Robert W.
95
Merz, Joachim
91
Caliendo, Marco
84
Kumar, V.
81
Han, Heesup
80
Fritsch, Michael
76
Siciliani, Luigi
76
Windsperger, Josef
75
Stauss, Bernd
71
Mattila, Anna S.
70
Lafontaine, Francine
65
Bauer, Hans H.
63
Fossen, Frank M.
62
Perrigot, Rozenn
62
Huber, Frank
61
Alon, Ilan
60
Verhoef, Peter C.
60
Edvardsson, Bo
55
Praag, Mirjam van
53
Propper, Carol
53
Ahlert, Dieter
52
Grönroos, Christian
52
Herrmann, Andreas
52
Hollebeek, Linda D.
52
Straume, Odd Rune
52
Wirtz, Jochen
52
Cliquet, Gérard
51
Svensson, Göran
50
Thurik, Adriaan R.
50
Evanschitzky, Heiner
49
Lofstrom, Magnus
48
Prentice, Catherine
48
Piller, Frank T.
46
Gil Saura, Irene
45
Hanushek, Eric Alan
45
Rahman, Zillur
45
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Journal of retailing and consumer services
7
Journal of strategic marketing
6
Asia Pacific journal of marketing and logistics
4
Developing digital marketing : relationship perspectives
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Services marketing quarterly
3
Transforming relationship marketing : strategies and business models in the digital age
3
Australasian marketing journal
2
Routledge advances in management and business studies
2
Subsistence entrepreneurship : the interplay of collaborative innovation, sustainability and social goals
2
Asia Pacific Journal of Marketing and Logistics
1
Emerald insight
1
Entrepreneurship and organizational change : managing innovation and creative capabilities
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of Contemporary Issues in Business and Government
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality marketing & management
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Psychology & marketing
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The journal of business & industrial marketing
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ECONIS (ZBW)
45
Other ZBW resources
1
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1
Managing customer switching behavior in the banking industry
Thaichon, Park
;
Quach, Sara
;
Bavalur, Amulya Sai
;
Nair, …
- In:
Services marketing quarterly
38
(
2017
)
3
,
pp. 142-154
Persistent link: https://www.econbiz.de/10011756714
Saved in:
2
Aesthetic labor and visible diversity : the role in retailing service encounters
Quach, Sara
;
Jebarajakirthy, Charles
;
Thaichon, Park
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 34-43
Persistent link: https://www.econbiz.de/10011743114
Saved in:
3
The effects of service quality on internet service provider customers' behaviour : a mixed methods study
Quach, Sara
;
Jebarajakirthy, Charles
;
Thaichon, Park
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
3
,
pp. 435-463
Persistent link: https://www.econbiz.de/10011583360
Saved in:
4
Examining antecedents of reconciliation following service failure and recovery
Radu, Alexandru
;
Surachartkumtonkun, Jiraporn
;
Weaven, Scott
- In:
Journal of strategic marketing
28
(
2020
)
5
,
pp. 417-433
Persistent link: https://www.econbiz.de/10012313910
Saved in:
5
Relationship outcomes following a service failure : the role of agent likability
Radu, Alexandru
;
Quach, Sara
;
Thaichon, Park
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
2
,
pp. 364-379
Persistent link: https://www.econbiz.de/10013553058
Saved in:
6
Creating effective
franchising
relationships : challenges of managing mature franchisees
Frazer, Lorelle
;
Merrilees, Bill
;
Nathan, Greg
; …
- In:
Entrepreneurship and organizational change : managing …
,
(pp. 135-148)
.
2020
Persistent link: https://www.econbiz.de/10012165409
Saved in:
7
Relationship marketing in
franchising
and retailing
Thaichon, Park
;
Frazer, Lorelle
;
Weaven, Scott
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 113-114
Persistent link: https://www.econbiz.de/10013170049
Saved in:
8
Collaboration, communication, support, and relationships in the context of e-commerce within the
franchising
sector
Kremez, Zhanna
;
Frazer, Lorelle
;
Quach, Sara
;
Thaichon, Park
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 137-159
Persistent link: https://www.econbiz.de/10013170054
Saved in:
9
Encouraging Indigenous self-employment in
franchising
Weaven, Scott
;
Frazer, Lorelle
;
Brimble, Mark
;
Bodle, Kerry
- In:
Subsistence entrepreneurship : the interplay of …
,
(pp. 69-87)
.
2019
Persistent link: https://www.econbiz.de/10012025036
Saved in:
10
The development and current trends of digital marketing and relationship marketing research
Le Dung
;
Nguyen Tuyet-Mai
;
Quach, Sara
;
Thaichon, Park
; …
- In:
Developing digital marketing : relationship perspectives
,
(pp. 1-18)
.
2021
Persistent link: https://www.econbiz.de/10012585544
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