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~person:"Thaichon, Park"
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Consumer behaviour
42
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Thaichon, Park
Bruhn, Manfred
225
Homburg, Christian
173
Han, Heesup
138
Bauer, Hans H.
135
Huber, Frank
135
Herrmann, Andreas
119
Mattila, Anna S.
117
Belk, Russell W.
116
Siciliani, Luigi
112
Wiedmann, Klaus-Peter
108
Grunert, Klaus G.
101
Sheth, Jagdish N.
101
Kumar, V.
98
Grewal, Dhruv
95
Phau, Ian
91
Verhoef, Peter C.
91
Gierl, Heribert
87
Lusk, Jayson L.
87
Propper, Carol
86
Usman, Osly
85
Dwivedi, Yogesh Kumar
82
Sutter, Matthias
82
Spiller, Achim
80
Walsh, Gianfranco
80
Ehrmann, Michael
78
Khare, Arpita
76
Loureiro, Sandra Maria Correia
76
Foxall, Gordon R.
73
Bagozzi, Richard P.
72
Cutler, David M.
72
Gruber, Jonathan
71
Mittal, Vikas
70
Jang, Soocheong
68
Stauss, Bernd
68
Wansink, Brian
68
Hollebeek, Linda D.
67
Septianto, Felix
67
Fratzscher, Marcel
66
Nayga, Rodolfo M.
66
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Journal of retailing and consumer services
17
Asia Pacific journal of marketing and logistics
7
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
Developing digital marketing : relationship perspectives
4
Journal of strategic marketing
3
Services marketing quarterly
3
Transforming relationship marketing : strategies and business models in the digital age
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of advertising : the review of marketing communications
2
International journal of retail and distribution management
2
Journal of business research : JBR
2
Journal of consumer behaviour
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Luxury marketing, sustainability and technology : the future of luxury management
2
Marketing intelligence & planning
2
Psychology & marketing
2
Routledge advances in management and business studies
2
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Emerald insight
1
International journal of consumer studies
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Journal of Contemporary Issues in Business and Government
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ECONIS (ZBW)
69
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1
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10
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69
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1
Managing customer switching behavior in the banking industry
Thaichon, Park
;
Quach, Sara
;
Bavalur, Amulya Sai
;
Nair, …
- In:
Services marketing quarterly
38
(
2017
)
3
,
pp. 142-154
Persistent link: https://www.econbiz.de/10011756714
Saved in:
2
Aesthetic labor and visible diversity : the role in retailing service encounters
Quach, Sara
;
Jebarajakirthy, Charles
;
Thaichon, Park
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 34-43
Persistent link: https://www.econbiz.de/10011743114
Saved in:
3
The effects of service quality on internet service provider customers' behaviour : a mixed methods study
Quach, Sara
;
Jebarajakirthy, Charles
;
Thaichon, Park
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
3
,
pp. 435-463
Persistent link: https://www.econbiz.de/10011583360
Saved in:
4
Examining antecedents of reconciliation following service failure and recovery
Radu, Alexandru
;
Surachartkumtonkun, Jiraporn
;
Weaven, Scott
- In:
Journal of strategic marketing
28
(
2020
)
5
,
pp. 417-433
Persistent link: https://www.econbiz.de/10012313910
Saved in:
5
Relationship outcomes following a service failure : the role of agent likability
Radu, Alexandru
;
Quach, Sara
;
Thaichon, Park
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
2
,
pp. 364-379
Persistent link: https://www.econbiz.de/10013553058
Saved in:
6
Emotional brand attachment and attitude toward brand extension
Vahdat, Arash
;
Hafezniya, Hanieh
;
Jabarzadeh, Younis
; …
- In:
Services marketing quarterly
41
(
2020
)
3
,
pp. 236-255
Persistent link: https://www.econbiz.de/10012256943
Saved in:
7
Customer participation in firm-initiated activities via social media : understanding the role of experiential value
Quach, Sara
;
Shao, Wei
;
Ross, Mitchell
;
Thaichon, Park
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
2
,
pp. 132-141
Persistent link: https://www.econbiz.de/10012668420
Saved in:
8
Enhancing client loyalty of advertising agencies : the influence of creativity and inter-firm relationships
Levin, Elizabeth
;
Lobo, Antonio
;
Thaichon, Park
- In:
Journal of Contemporary Issues in Business and Government
22
(
2016
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10011941889
Saved in:
9
Host and guest value co-creation and satisfaction in a shared economy : the case of Airbnb
Thaichon, Park
;
Surachartkumtonkun, Jiraporn
;
Singhal, …
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
4
,
pp. 407-422
Persistent link: https://www.econbiz.de/10012286212
Saved in:
10
Mobile wallets adoption : pre- and post-adoption dynamics of mobile wallets usage
Jaiswal, Deepak
;
Kaushal, Vikrant
;
Mohan, Ashutosh
; …
- In:
Marketing intelligence & planning
40
(
2022
)
5
,
pp. 573-588
Persistent link: https://www.econbiz.de/10013393500
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