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~person:"Wallace, Elaine"
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2001 - The Brand Management Od...
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Brand management
8
Markenführung
8
Ireland
7
Irland
7
Consumer behaviour
5
Konsumentenverhalten
5
Social Web
5
Social web
5
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Cluster analysis
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Altruismus
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Arbeitskräfte
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Self-esteem
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Wallace, Elaine
De Chernatony, Leslie
87
Chernatony, Leslie de
48
Buil, Isabel
41
de Chernatony, Leslie
34
Christodoulides, George
14
Cottam, Susan
11
Martínez, Eva
9
McDonald, Malcolm
9
Segal-Horn, Susan
9
Veloutsou, Cleopatra
8
Dall'Olmo Riley, Francesca
7
Merrilees, Bill
7
Harris, Fiona
6
Jevons, Colin
6
Drury, Susan
5
Bravo, Rafael
4
Cottam, Susan Louise
4
Montaner, Teresa
4
Abimbola, Temi
3
Bernath, Ratna
3
Daniels, Kevin
3
Guest, Duncan
3
Johnson, Gerry
3
Martinez, Eva
3
Martínez Salinas, Eva
3
Riley, Francesca Dall'Olmo
3
Brodie, Roderick J.
2
Brown, Ann
2
Chernatony, Leslie De
2
Coleman, Darren
2
Halliburton, Chris
2
Helman, Deborah
2
Hem, Leif E.
2
Konecnik Ruzzier, Maja
2
Lynch, Joanne
2
Matute, Jorge
2
Pardos Martínez, Eva
2
Pina Pérez, José Miguel
2
Suvatjis, Jean
2
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Journal of business research : JBR
5
European journal of marketing : EJM
3
The service industries journal
3
Journal of marketing management : MM
2
The international journal of bank marketing : IJBM
2
The journal of brand management : an international journal
2
The journal of services marketing
2
Journal of Business Research
1
Journal of advertising research
1
Journal of business ethics : JBE
1
Journal of business ethics : JOBE
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
The Service Industries Journal
1
The journal of product & brand management
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ECONIS (ZBW)
16
OLC EcoSci
8
RePEc
2
USB Cologne (EcoSocSci)
1
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1
Who "likes" you ... and why? : a typology of Facebook Fans ; from "Fan"-atics and self-expressives to utilitarians and authentics
Wallace, Elaine
;
Buil, Isabel
;
De Chernatony, Leslie
; …
- In:
Journal of advertising research
54
(
2014
)
1
,
pp. 92-109
Persistent link: https://www.econbiz.de/10010354560
Saved in:
2
Consumers' self-congruence with a "Liked" brand : cognitive network influence and brand outcomes
Wallace, Elaine
;
Buil, Isabel
;
De Chernatony, Leslie
- In:
European journal of marketing : EJM
51
(
2017
)
2
,
pp. 367-390
Persistent link: https://www.econbiz.de/10011661710
Saved in:
3
When does "liking" a charity lead to donation behaviour? : exploring conspicuous donation behaviour on social media platforms
Wallace, Elaine
;
Buil, Isabel
;
De Chernatony, Leslie
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 2002-2029
Persistent link: https://www.econbiz.de/10011773816
Saved in:
4
Service employee performance : its components and antecedents
Wallace, Elaine
;
De Chernatony, Leslie
- In:
Journal of relationship marketing : innovations & …
8
(
2009
)
2
,
pp. 82-102
Persistent link: https://www.econbiz.de/10003857822
Saved in:
5
The influence of culture and market orientation on services brands : insights from Irish banking and retail firms
Wallace, Elaine
;
De Chernatony, Leslie
- In:
The journal of services marketing
25
(
2011
)
7
,
pp. 475-488
Persistent link: https://www.econbiz.de/10009387526
Saved in:
6
Within-role, extra-role and anti-role behaviours in retail banking
Wallace, Elaine
;
De Chernatony, Leslie
;
Buil, Isabel
- In:
The international journal of bank marketing : IJBM
29
(
2011
)
6
,
pp. 470-488
Persistent link: https://www.econbiz.de/10009388898
Saved in:
7
Service employee clusters in banking : exploring Ind’s typology considering behaviour, commitment and attitude about leadership
Wallace, Elaine
;
De Chernatony, Leslie
;
Buil, Isabel
- In:
European journal of marketing : EJM
47
(
2013
)
11/12
,
pp. 1781-1803
Persistent link: https://www.econbiz.de/10010205982
Saved in:
8
Facebook "friendship" and brand advocacy
Wallace, Elaine
;
Buil, Isabel
;
De Chernatony, Leslie
- In:
The journal of brand management : an international journal
20
(
2012/13
)
2
,
pp. 128-146
Persistent link: https://www.econbiz.de/10009688900
Saved in:
9
Building bank brands : how leadership behavior influences employee commitment
Wallace, Elaine
;
De Chernatony, Leslie
;
Buil, Isabel
- In:
Journal of business research : JBR
66
(
2013
)
2
,
pp. 165-171
Persistent link: https://www.econbiz.de/10009715059
Saved in:
10
Introduction : thought leadership in brand management
Merrilees, Bill
;
Wallace, Elaine
;
Buil, Isabel
;
De …
- In:
Journal of business research : JBR
66
(
2013
)
2
,
pp. 145-147
Persistent link: https://www.econbiz.de/10009715065
Saved in:
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