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~person:"Walsh, Gianfranco"
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Konsumentenverhalten
52
Consumer behaviour
51
Beziehungsmarketing
13
Deutschland
13
Germany
13
Relationship marketing
13
Market research
8
Marktforschung
8
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7
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Decision under uncertainty
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Entscheidung unter Unsicherheit
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Kundenzufriedenheit
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Messung
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Markenartikel
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Markenimage
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Theory
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Dienstleistung
3
Dienstleistungsqualität
3
Dienstleistungssektor
3
Discrimination
3
Diskriminierung
3
Emotion
3
Großbritannien
3
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3
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English
38
German
20
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Walsh, Gianfranco
Belk, Russell W.
118
Han, Heesup
115
Herstatt, Cornelius
111
Huber, Frank
111
Herrmann, Andreas
107
Grunert, Klaus G.
102
Mattila, Anna S.
98
Bauer, Hans H.
94
Sheth, Jagdish N.
93
Wiedmann, Klaus-Peter
91
Gierl, Heribert
90
Lusk, Jayson L.
86
Phau, Ian
84
Homburg, Christian
83
Bagozzi, Richard P.
76
Usman, Osly
76
Malhotra, Naresh K.
73
Foxall, Gordon R.
72
Grewal, Dhruv
70
Khare, Arpita
70
Dwivedi, Yogesh Kumar
68
Loureiro, Sandra Maria Correia
67
Nayga, Rodolfo M.
67
Septianto, Felix
66
Stavins, Joanna
65
Agarwal, Sumit
64
Pelsmacker, Patrick de
64
Verhoef, Peter C.
64
Kapferer, Clodwig
63
Wansink, Brian
63
Franses, Philip Hans
62
Paul, Justin
60
Chintagunta, Pradeep K.
58
Ko, Eunju
58
Rajagopal
58
Jang, Soocheong
57
Kumar, V.
57
Woodside, Arch G.
57
Janssen, Maarten C. W.
56
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Friedrich-Schiller-Universität Jena
1
Gottfried Wilhelm Leibniz Universität Hannover
1
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Marketing : ZFP ; journal of research and management
9
Jahrbuch der Absatz- und Verbrauchsforschung
6
Journal of business research : JBR
6
European management journal
4
Journal of marketing management : MM
3
Journal of service research : JSR
2
Psychology & marketing
2
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
2
Academy of Management journal : AMJ
1
Electronic markets : the international journal on networked business
1
European journal of marketing : EJM
1
European retail research
1
Gabler Edition Wissenschaft
1
International journal of innovation management
1
International journal of markets and business systems
1
International marketing review
1
Journal of consumer behaviour : an international research review
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international marketing
1
Journal of service research
1
Journal of the Academy of Marketing Science
1
Journal of vacation marketing : an international journal
1
Schriftenreihe Marketing, Management
1
Springer eBook Collection
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The journal of product & brand management
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The journal of services marketing
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Yearbook of marketing and consumer research
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ECONIS (ZBW)
57
USB Cologne (EcoSocSci)
1
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Analyse der Wiederkaufbereitschaft von Automobilkunden : Befunde einer empirischen Untersuchung
Niermann, Stefan
;
Walsh, Gianfranco
;
Toropov, Vassisli
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
51
(
2005
)
2
,
pp. 156-175
Persistent link: https://www.econbiz.de/10003013971
Saved in:
2
Der Kaufentscheidungsstil von Konsumenten als Grundlage der Marktsegmentierung
Walsh, Gianfranco
;
Hennig-Thurau, Thorsten
- In:
Marketing : ZFP ; journal of research and management
23
(
2001
)
4
,
pp. 223-235
Persistent link: https://www.econbiz.de/10001655213
Saved in:
3
Konsumentenverwirrtheit als Marketingherausforderung
Walsh, Gianfranco
-
2002
-
1. Auflage
Persistent link: https://www.econbiz.de/10001627882
Saved in:
4
Konsumentenverwirrtheit: Konstrukt und marketingpolitische Implikationen
Wiedmann, Klaus-Peter
;
Walsh, Gianfranco
;
Klee, Alexander
- In:
Marketing : ZFP ; journal of research and management
23
(
2001
)
2
,
pp. 83-99
Persistent link: https://www.econbiz.de/10001635676
Saved in:
5
Der Market Maven in Deutschland : ein Diffusionsagent für Marktinformationen
Walsh, Gianfranco
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
45
(
1999
)
4
,
pp. 418-434
Persistent link: https://www.econbiz.de/10001468005
Saved in:
6
Customer-Specific marketing on the internet on the basis of customer profiles
Buxel, Holger
;
Walsh, Gianfranco
- In:
Yearbook of marketing and consumer research
1
(
2003
),
pp. 68-88
Persistent link: https://www.econbiz.de/10001947655
Saved in:
7
Customer interaction and innovation in hybrid offerings : investigating moderation and mediation effects for goods and services innovation
Schaarschmidt, Mario
;
Walsh, Gianfranco
;
Evanschitzky, …
- In:
Journal of service research : JSR
21
(
2018
)
1
,
pp. 119-134
Persistent link: https://www.econbiz.de/10011855783
Saved in:
8
Kaufentscheidungsdimensionen des Market Maven
Wiedmann, Klaus-Peter
;
Walsh, Gianfranco
;
Buxel, Holger
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
46
(
2000
)
4
,
pp. 404-424
Persistent link: https://www.econbiz.de/10001572746
Saved in:
9
Disadvantaged consumers' experiences of marketplace discrimination in customer services
Walsh, Gianfranco
- In:
Journal of marketing management : MM
25
(
2009
)
1/2
,
pp. 143-169
Persistent link: https://www.econbiz.de/10003831032
Saved in:
10
The customer-based corporate reputation scale : replication and short form
Walsh, Gianfranco
;
Beatty, Sharon E.
;
Shiu, Edward M. K.
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 924-930
Persistent link: https://www.econbiz.de/10003887547
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