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Robinson, William Thomas
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2
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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ECONIS (ZBW)
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1
Market pioneering and market share in consumer goods industries
Robinson, William Thomas
-
1984
Persistent link: https://www.econbiz.de/10000690038
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2
Survival determinants for online retailers
Nikolaeva, Ralitza
;
Kalwani, Manohar U.
;
Robinson, …
- In:
Review of marketing science
7
(
2009
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10003888811
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3
Order of market entry : empirical results from the PIMS data and future research topics
Robinson, William Thomas
;
Parry, Mark
- In:
The profit impact of marketing strategy project : …
,
(pp. 73-91)
.
2009
Persistent link: https://www.econbiz.de/10003927244
Saved in:
4
Do me-too brands price lower than the feature pioneer?
Sinapuelas, Ian Clark S.
;
Robinson, William Thomas
- In:
The journal of product & brand management
21
(
2012
)
5
,
pp. 350-358
Persistent link: https://www.econbiz.de/10009625057
Saved in:
5
How do external reference prices influence online gift giving?
Oh, Yun Kyung
;
Hu, Ye
;
Wang, Xin
;
Robinson, William Thomas
- In:
International journal of electronic marketing and …
5
(
2012/13
)
4
,
pp. 359-371
Persistent link: https://www.econbiz.de/10010394747
Saved in:
6
Note: the impact of leadtime and years of competitive rivalry on pioneer market share advantages
Huff, Lenard C.
- In:
Management science : journal of the Institute for …
40
(
1994
)
10
,
pp. 1370-1377
Persistent link: https://www.econbiz.de/10001171805
Saved in:
7
Are Sutton's predictions robust? : Empirical insights into advertising, R&D, and concentration
Robinson, William Thomas
- In:
The journal of industrial economics
44
(
1996
)
4
,
pp. 389-408
Persistent link: https://www.econbiz.de/10001212232
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8
Is the first to market the first to fail? : Empirical evidence for manufacturing businesses
Robinson, William Thomas
;
Min, Sunwook
-
1998
Persistent link: https://www.econbiz.de/10000993057
Saved in:
9
Do market pioneers maintain their innovative spark over time?
Chiang, Jeongwen
;
Robinson, William Thomas
-
1997
Persistent link: https://www.econbiz.de/10000968452
Saved in:
10
Consumption experience and sales promotion expenditure
Fornell, Claes
- In:
Management science : journal of the Institute for …
31
(
1985
)
9
,
pp. 1084-1105
Persistent link: https://www.econbiz.de/10001015582
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