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Tourism management : research, policies, practice
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of travel and tourism marketing
3
International marketing review
1
International review on public and non-profit marketing
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ECONIS (ZBW)
OLC EcoSci
17
BASE
5
USB Cologne (EcoSocSci)
2
RePEc
1
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Destination marketing : essentials
Pike, Steven
-
2016
-
Second edition
Persistent link: https://www.econbiz.de/10011412947
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2
Destination positioning opportunities using personal values : elicited through the Repertory Test with Laddering Analysis
Pike, Steven
- In:
Tourism management : research, policies, practice
33
(
2012
)
1
,
pp. 100-107
Persistent link: https://www.econbiz.de/10009354596
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3
Destination marketing : an integrated marketing communication approach
Pike, Steven
-
2008
-
1. ed.
Persistent link: https://www.econbiz.de/10003586604
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4
Destination brand positions of a competitive set of near-home destinations
Pike, Steven
- In:
Tourism management : research, policies, practice
30
(
2009
)
6
,
pp. 857-866
Persistent link: https://www.econbiz.de/10003892192
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5
Destination branding case study: tracking brand equity for an emerging destination between 2003 and 2007
Pike, Steven
- In:
Journal of hospitality & tourism research : JHTR ; the …
34
(
2010
)
1
,
pp. 124-139
Persistent link: https://www.econbiz.de/10003968137
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6
Destination brand equity for Australia : testing a model of CBBE in short-haul and long-haul markets
Pike, Steven
;
Bianchi, Constanza
- In:
Journal of hospitality & tourism research : JHTR ; the …
40
(
2016
)
1
,
pp. 114-134
Persistent link: https://www.econbiz.de/10011430471
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7
Stopover destination image : using the repertory test to identify salient attributes
Pike, Steven
;
Kotsi, Filareti
- In:
Tourism management perspectives : TMP
18
(
2016
),
pp. 68-73
Persistent link: https://www.econbiz.de/10011487014
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8
Stopover destination image : perceptions of Dubai, United Arab Emirates, among French and Australian travellers
Pike, Steven
;
Kotsi, Filareti
- In:
Journal of travel and tourism marketing
35
(
2018
)
9
,
pp. 1160-1174
Persistent link: https://www.econbiz.de/10011942054
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9
Tracking brand positioning for an emerging destination : 2003 to 2015
Pike, Steven
;
Gentle, Jane
;
Kelly, Louise
;
Beatson, Amanda
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
3
,
pp. 286-296
Persistent link: https://www.econbiz.de/10011884810
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10
Consumer-based brand equity (CBBE) in the context of an international stopover destination : perceptions of Dubai in France and Australia
Kotsi, Filareti
;
Pike, Steven
;
Gottlieb, Udo
- In:
Tourism management : research, policies, practice
69
(
2018
),
pp. 297-306
Persistent link: https://www.econbiz.de/10011903498
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