//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Art infusion and functional th...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
126
Konsumentenverhalten
125
Beziehungsmarketing
52
Relationship marketing
52
Emotion
39
Advertising
37
Werbung
35
Advertising effects
34
Werbewirkung
34
Brand management
28
Luxury goods
28
Luxusgüter
28
Markenführung
28
Social Web
26
Social web
26
Internet marketing
25
Online-Marketing
25
Customer satisfaction
18
Kundenzufriedenheit
18
Brand image
16
Dienstleistungsqualität
16
Markenimage
16
Service quality
16
Online retailing
15
Online-Handel
15
E-commerce
13
Electronic Commerce
13
Personality psychology
13
Persönlichkeitspsychologie
13
Lieferantenmanagement
12
Marketing management
12
Marketingmanagement
12
Supplier relationship management
12
Ethics
11
Ethik
11
Fundraising
11
Sustainability
11
Theorie
11
Theory
11
Brand
10
more ...
less ...
Online availability
All
Undetermined
207
Free
18
Type of publication
All
Article
230
Book / Working Paper
33
Type of publication (narrower categories)
All
Article in journal
206
Aufsatz in Zeitschrift
206
Aufsatz im Buch
24
Book section
24
Aufsatzsammlung
8
Language
All
English
262
Undetermined
1
Author
All
Thaichon, Park
115
Septianto, Felix
113
Quach, Sara
68
Seo, Yuri
24
Weaven, Scott
21
Mao, Wen
15
Paramita, Widya
15
Ratten, Vanessa
12
Frazer, Lorelle
11
Northey, Gavin
11
Chiew, Tung Moi
10
Thaichon, Paramaporn
8
Bandyopadhyay, Argho
7
Jayawardena, Nirma Sadamali
7
Shao, Wei
7
Sung, Billy
7
Surachartkumtonkun, Jiraporn
7
Hamelin, Nicolas
6
Hiram Ting
6
Kemper, Joya
6
Kemper, Joya A.
6
Tjiptono, Fandy
6
Zhao, Fang
6
Barari, Mojtaba
5
Japutra, Arnold
5
Lang, Bodo
5
Lavuri, Rambabu
5
Nallaperuma, Kaushalya
5
Nguyen Tuyet-Mai
5
Ross, Mitchell
5
Alsalem, Amani
4
Arli, Denni
4
Bu, Yi
4
Cheah, Jun-Hwa
4
Chowdhury, Rafi M. M. I.
4
Ferm, Lars-Erik Casper
4
Jebarajakirthy, Charles
4
Khalil, Mary
4
Ko, Eunju
4
Lobo, Antonio
4
more ...
less ...
Published in...
All
Journal of retailing and consumer services
41
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
17
Journal of business research : JBR
16
Asia Pacific journal of marketing and logistics
15
Australasian marketing journal
9
European journal of marketing
8
Journal of strategic marketing
8
Journal of consumer behaviour
7
Luxury marketing, sustainability and technology : the future of luxury management
7
Psychology & marketing
7
Journal of advertising
6
Marketing intelligence & planning
6
Developing digital marketing : relationship perspectives
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Transforming relationship marketing : strategies and business models in the digital age
5
International journal of advertising : the review of marketing communications
4
Journal of business ethics : JBE
4
Marketing letters : a journal of research in marketing
4
Services marketing quarterly
4
Entrepreneurship and organizational change : managing innovation and creative capabilities
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International marketing review
3
Subsistence entrepreneurship : the interplay of collaborative innovation, sustainability and social goals
3
International journal of retail and distribution management
2
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Journal of the Academy of Marketing Science
2
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
2
Routledge advances in management and business studies
2
Routledge studies in luxury management
2
The journal of business & industrial marketing
2
Atlantic economic journal : AEJ
1
Australian journal of management
1
Business ethics, the environment & responsibility
1
Covid-19, technology and marketing : moving forward and the new normal
1
Economic theory : official journal of the Society for the Advancement of Economic Theory
1
Emerald insight
1
International journal of consumer studies
1
International journal of hospitality management
1
more ...
less ...
Source
All
ECONIS (ZBW)
Other ZBW resources
45
RePEc
10
OLC EcoSci
6
Showing
1
-
10
of
263
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The role of art infusion in enhancing pro-environmental luxury brand advertising
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209490
Saved in:
2
Mixed emotional appeal enhances positive word-of-mouth : the moderating role of narrative person
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Chiew, …
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012648877
Saved in:
3
The divergent effects of neat food presentation on purchase likelihood : the moderating role of time-related positioning
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1425-1442
Persistent link: https://www.econbiz.de/10014286059
Saved in:
4
Novel products and advertising visuals : the mediating role of perceived luxuriousness on willingness to try clean meat products
Septianto, Felix
;
Quach, Sara
;
Thaichon, Park
;
Japutra, …
- In:
International journal of advertising : the review of …
42
(
2023
)
5
,
pp. 916-944
Persistent link: https://www.econbiz.de/10014296449
Saved in:
5
Collaboration, communication, support, and relationships in the context of e-commerce within the franchising sector
Kremez, Zhanna
;
Frazer, Lorelle
;
Quach, Sara
;
Thaichon, Park
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 137-159
Persistent link: https://www.econbiz.de/10013170054
Saved in:
6
The development and current trends of digital marketing and relationship marketing research
Le Dung
;
Nguyen Tuyet-Mai
;
Quach, Sara
;
Thaichon, Park
; …
- In:
Developing digital marketing : relationship perspectives
,
(pp. 1-18)
.
2021
Persistent link: https://www.econbiz.de/10012585544
Saved in:
7
Antecedents and consequences of panic buying : the case of COVID-19
Prentice, Catherine
;
Quach, Sara
;
Thaichon, Park
- In:
International journal of consumer studies
46
(
2022
)
1
,
pp. 132-146
Persistent link: https://www.econbiz.de/10012808005
Saved in:
8
Customer participation in firm-initiated activities via social media : understanding the role of experiential value
Quach, Sara
;
Shao, Wei
;
Ross, Mitchell
;
Thaichon, Park
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
2
,
pp. 132-141
Persistent link: https://www.econbiz.de/10012668420
Saved in:
9
Surviving an economic downturn : dynamic capabilities of SMEs
Weaven, Scott
;
Quach, Sara
;
Thaichon, Park
;
Frazer, Lorelle
- In:
Journal of business research : JBR
128
(
2021
),
pp. 109-123
Persistent link: https://www.econbiz.de/10012494444
Saved in:
10
Toward a theory of outside-in marketing : past, present, and future
Quach, Sara
;
Thaichon, Park
;
Lee, Ju-Yeon
;
Weaven, Scott
; …
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 107-128
Persistent link: https://www.econbiz.de/10012289370
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->