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Self-regulatory focus: the impact on long-term consumer compliance behavior
Dellande, Stephanie; Nyer, Prashanth - In: Management Research Review 36 (2013) 7, pp. 664-673
Purpose – The purpose of this study is to shed greater light on the factors that influence consumer compliance behavior …, e.g. SRF, in compliance dependent services (CDS). CDS, e.g. weight loss, retirement savings, education, credit repair …-term customer compliance behavior in weight loss. A specific measure of SRF led to better outcomes than the generalized measures of …
Persistent link: https://www.econbiz.de/10010741380
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ОСОБЕННОСТИ ЛОГИСТИЧЕСКОЙ ДЕЯТЕЛЬНОСТИ ПО ДОСТАВКЕ ИЗДЕЛИЙ (БЛЮД) НА ДОМ
ВАЛЕРЬЕВИЧ, КАРХ ДМИТРИЙ; … - In: Вестник Южно-Уральского … 8 (2014) 3, pp. 167-173
Статья посвящена проблемам по улучшению логистического управления в сфере доставки изделий (блюд) на дом на основе потребительской оценки. Отмечается...
Persistent link: https://www.econbiz.de/10011247161
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Marketing meets ethics – with the sample of an Austrian chocolate factory
Woerle, Adrienn - In: Romanian Economic Journal 15 (2012) 46bis, pp. 187-202
The aim of this study is to introduce the meaning of quality and to show how customers recognize the quality what companies offer. Quality – and recently ethics, too – are main points during shopping and consumption therefore they should be considered while creating the right marketing mix...
Persistent link: https://www.econbiz.de/10010970419
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Call Centers with Delay Information: Models and Insights
Jouini, Oualid; Ak, Zeynep; scedil; in; Dallery, Yves - In: Manufacturing & Service Operations Management 13 (2011) 4, pp. 534-548
In this paper, we analyze a call center with impatient customers. We study how informing customers about their anticipated delays affects performance. Customers react by balking upon hearing the delay announcement and may subsequently renege, particularly if the realized waiting time exceeds the...
Persistent link: https://www.econbiz.de/10010990408
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Equilibrium and optimal behavior of customers in Markovian queues with multiple working vacations
Sun, Wei; Li, Shiyong - In: TOP: An Official Journal of the Spanish Society of … 22 (2014) 2, pp. 694-715
This paper studies the customers’ equilibrium and socially optimal joining–balking behavior in single-server Markovian queues with multiple working vacations. Different from the classical vacation policies, the server does not completely stop service but maintains a low service rate in...
Persistent link: https://www.econbiz.de/10010995414
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CUSTOMER EQUITY IN A NETWORK DRIVEN CONTEXT - CONTRIBUTIONS FOR EVALUATING CUSTOMER EQUITY
Moritz1, Markus; Keppler, Sonja - In: Interdisciplinary Management Research 10 (2014), pp. 275-284
Customer Equity Management (CEM) is not only a method to analyze future customers’ behavior but also a segmentation tool for identifying customers that deliver a great value to a company and those that should be eliminated from a company’s customer portfolio. One problem companies in...
Persistent link: https://www.econbiz.de/10011210957
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OF THE CUSTOMER VALUE OF PASSENGERS TRANSPORTATION
BAKALINSKY O. - In: ВІСНИК ЕКОНОМІКИ ТРАНСПОРТУ І … (2013) 3, pp. 34-38
The customer's service value is creating at interaction between service provider and client. The customer service value determinants are influent to the client’s behavior. Studies of passenger transportation customer value usually are limited to the identification of the reaction to the...
Persistent link: https://www.econbiz.de/10011214930
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МІЖНАРОДНІ СИСТЕМИ МЕРЧАНДАЙЗИНГУ В УПРАВЛІННІ ПОВЕДІНКОЮ СПОЖИВАЧІВ
Віталіївна, Пащук Лідія; … - In: Вісник Киiвського … (2014) 3, pp. 57-63
Определены основные проблемы и перспективы использования международного опыта построения систем мерчандайзинга как элемента комплекса маркетинга в...
Persistent link: https://www.econbiz.de/10011248845
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The Theoretical Underpinnings of Customer Asset Management
Bolton, R.N.; Lemo, K.N.; Verhoef, P.C. - Erasmus Research Institute of Management (ERIM), ERIM … - 2002
Most research in customer asset management has focused on specific aspects of the value of the customer to the company. The purpose of this article is to propose an integrated framework ? called CUSAMS -- that enables service organizations to comprehensively assess the value of their "customer...
Persistent link: https://www.econbiz.de/10005288470
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A logistic regression approach to estimating customer profit loss due to lapses in insurance
Guillén, Montserrat; Pérez-Marín, Ana María; … - Xarxa de Referència en Economia Aplicada (XREAP) - 2011
This article focuses on business risk management in the insurance industry. A methodology for estimating the profit loss caused by each customer in the portfolio due to policy cancellation is proposed. Using data from a European insurance company, customer behaviour over time is analyzed in...
Persistent link: https://www.econbiz.de/10009320344