Haase, Michaela; Chatrath, Stefan; Saab, Samy - 2008
Arbeitspapier Nr. 4
German and Anglo-Saxon Approaches on Services and Services Marketing:
Taking Stock – Looking Ahead
von PD Dr. Michaela Haase, Dipl.-Kfm. Stefan Chatrath und Dr. Samy Saab
Juni 2008
Herausgegeben vom...