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Beziehungsmarketing
Schätzung
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Estimation
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Consumer behaviour
78,784
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Theory
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13,607
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11,851
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10,665
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Relationship marketing
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9,005
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8,831
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8,768
Börsenkurs
8,709
Economic growth
8,581
Volatilität
8,580
Share price
8,514
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8,391
Wirkungsanalyse
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EU countries
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Impact assessment
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Kapitaleinkommen
8,055
Capital income
8,032
Markenführung
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Brand management
7,497
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Han, Heesup
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Hollebeek, Linda D.
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Mattila, Anna S.
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Verhoef, Peter C.
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Huber, Frank
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Kumar, V.
24
Loureiro, Sandra Maria Correia
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Homburg, Christian
21
Prentice, Catherine
20
Rather, Raouf Ahmad
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Klaus, Philipp
19
Bang, Nguyen
18
Bauer, Hans H.
18
Ahn, Jiseon
17
Usman, Osly
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Herrmann, Andreas
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Khan, Imran
16
Mittal, Vikas
16
Neslin, Scott A.
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So, Kevin Kam Fung
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Gil Saura, Irene
15
Grewal, Dhruv
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Lemon, Katherine N.
15
Schramm-Klein, Hanna
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Sreejesh, S.
15
Swoboda, Bernhard
15
Wangenheim, Florian von
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Wong, IpKin Anthony
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Balaji, M. S.
14
Foscht, Thomas
14
Gustafsson, Anders
14
Hyun, Sunghyup Sean
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Japutra, Arnold
14
Quach, Sara
14
Sesé, F. Javier
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Das, Gopal
13
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Helmig, Bernd
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McDonald, Heath
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Rahman, Zillur
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2021, Online>
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AMA Summer Academic Conference <2023, San Francisco, Calif.>
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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AMA Winter Academic Conference <2020, San Diego, Calif.>
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AMA Winter Academic Conference <2024, Online>
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AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
Bertelsmann Stiftung
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Deutsch-Schweizerische Gesellschaft für Gesundheitspolitik
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Edward Elgar Publishing
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European Marketing Academy
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Leipziger Universitätsverlag GmbH
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Maastricht Research School of Economics of Technology and Organizations
1
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Journal of retailing and consumer services
459
Journal of business research : JBR
363
International journal of hospitality management
170
The journal of services marketing
120
The journal of product & brand management
97
The journal of brand management : an international journal
83
Journal of hospitality marketing & management
78
Journal of the Academy of Marketing Science
77
Psychology & marketing
75
Cogent business & management
74
International journal of contemporary hospitality management
74
Asia Pacific journal of marketing and logistics
68
Journal of travel and tourism marketing
68
The service industries journal
67
Journal of retailing
66
Journal of strategic marketing
66
Industrial marketing management : the international journal for industrial and high-tech firms
59
Journal of service management
58
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
56
SpringerLink / Bücher
55
The international review of retail, distribution and consumer research
54
Journal of marketing
52
European journal of marketing : EJM
51
Marketing intelligence & planning
51
Services marketing quarterly
51
Journal of service research : JSR
50
International journal of retail & distribution management
48
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
47
Tourism management : research, policies, practice
47
Service business
45
International journal of internet marketing and advertising : IJIMA
44
International journal of retail and distribution management
43
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
42
The international journal of bank marketing : IJBM
41
International journal of electronic marketing and retailing : IJEMR
39
International journal of electronic customer relationship management : IJECRM
37
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
37
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
36
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
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ECONIS (ZBW)
9,253
EconStor
5
OLC EcoSci
5
USB Cologne (EcoSocSci)
2
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1
Factors influencing patient loyalty to outpatient medical services : an empirical analysis of the UAE's government healthcare system
Dayan, Mumin
;
Al Kuwaiti, Ibrahim A.
;
Husain, Zafar
; …
- In:
International journal of quality & reliability management
39
(
2022
)
1
,
pp. 176-203
Persistent link: https://www.econbiz.de/10013169330
Saved in:
2
How do you feel today? : managing patient emotions during health care experiences to enhance well-being
McColl-Kennedy, Janet R.
;
Danaher, Tracey S.
;
Gallan, …
- In:
Journal of business research : JBR
79
(
2017
),
pp. 247-259
Persistent link: https://www.econbiz.de/10011745308
Saved in:
3
Analyzing perceived healthcare service quality on patient related outcomes
Turan, Aygül
;
Buk, Tuba Bozaykut
- In:
International journal of quality and service sciences
8
(
2016
)
4
,
pp. 478-497
Persistent link: https://www.econbiz.de/10011641323
Saved in:
4
The four Ps of patient experience : a new strategic framework informed by theory and practice
Kash, Bita A.
;
McKahan, Molly
;
Tomaszewski, Lesley
; …
- In:
Health marketing quarterly
35
(
2018
)
4
,
pp. 313-325
Persistent link: https://www.econbiz.de/10011979399
Saved in:
5
Information systems for handling patients' complaints in healthcare organizations
Stern, Zvi
;
Mersel, Elie
;
Gedalia, Nahum
- In:
Handbook on business information systems
,
(pp. 47-68)
.
2010
Persistent link: https://www.econbiz.de/10003981866
Saved in:
6
Patient loyalty to health care organizations : strengthening and weakening (satisfaction and provider switching)
Astuti, Herni J.
;
Nagase, Keisuke
- In:
Journal of medical marketing : device, diagnostic and …
14
(
2014
)
4
,
pp. 191-200
Persistent link: https://www.econbiz.de/10011348627
Saved in:
7
Patient loyalty to healthcare organizations : relationship marketing and satisfaction
Astuti, Herni Justiana
;
Nagase, Keisuke
- In:
International journal of management and marketing …
7
(
2014
)
2
,
pp. 39-56
Persistent link: https://www.econbiz.de/10010429281
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8
Examining pathways from innovation orientation to patient satisfaction : a relational view of healthcare delivery
Dobrzykowski, David D.
;
Callaway, Stephen K.
; …
- In:
Decision sciences : DS
46
(
2015
)
5
,
pp. 863-899
Persistent link: https://www.econbiz.de/10011476929
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9
Does patient empowerment matter in building loyalty?
Mohd-Any, Amrul Asraf
;
Sundramohana, Meenatharisni
; …
- In:
International journal of consumer studies
46
(
2022
)
2
,
pp. 653-675
Persistent link: https://www.econbiz.de/10013162350
Saved in:
10
Digital healthcare retail : role of presence in creating patients' experience
Sreejesh, S.
;
Sarkar, Juhi Gahlot
;
Sarkar, Abhigyan
- In:
International journal of retail and distribution management
50
(
2022
)
1
,
pp. 36-54
Persistent link: https://www.econbiz.de/10012798300
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