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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Innovation
88,782
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79,275
Consumer behaviour
78,842
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50,102
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40,585
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14,147
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innovation
13,022
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12,727
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12,470
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12,165
World
11,978
Germany
11,280
Relationship marketing
9,436
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8,964
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8,673
Technology policy
8,485
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8,121
China
8,034
Markenführung
7,643
Brand management
7,640
Institutioneller Wandel
7,317
Institutional change
7,216
Markenimage
6,614
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6,586
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6,497
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6,338
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6,291
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Han, Heesup
40
Hollebeek, Linda D.
34
Mattila, Anna S.
29
Verhoef, Peter C.
27
Kumar, V.
25
Huber, Frank
23
Loureiro, Sandra Maria Correia
23
Rather, Raouf Ahmad
20
Bang, Nguyen
19
Klaus, Philipp
19
Prentice, Catherine
19
Gil Saura, Irene
18
Ahn, Jiseon
17
Gustafsson, Anders
17
Usman, Osly
17
Herrmann, Andreas
16
Khan, Imran
16
Grewal, Dhruv
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Schramm-Klein, Hanna
15
So, Kevin Kam Fung
15
Swoboda, Bernhard
15
Wangenheim, Florian von
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Foscht, Thomas
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Quach, Sara
14
Sesé, F. Javier
14
Aksoy, Lerzan
13
Bilgihan, Anil
13
Das, Gopal
13
Evanschitzky, Heiner
13
Fetscherin, Marc
13
McDonald, Heath
13
Neslin, Scott A.
13
Rahman, Zillur
13
Sreejesh, S.
13
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American Marketing Association
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Springer Fachmedien Wiesbaden
7
IGI Global
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Haufe-Lexware GmbH & Co. KG
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
De Gruyter Oldenbourg
2
Friedrich-Schiller-Universität Jena
2
Springer-Verlag GmbH
2
Universität Mannheim
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
Advanced Institute of Management Research <London>
1
Arthur D. Little International Inc. <Wiesbaden>
1
Bertelsmann Stiftung
1
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1
Business Decisions Limited <Royal Tunbridge Wells>
1
Customs Co-operation Council
1
Deutschland / Bundeswehr / Universität Hamburg
1
Edward Elgar Publishing
1
European Marketing Academy
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Fraunhofer-Informationszentrum Raum und Bau
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Gesellschaft für Ökologische Kommunikation mbH
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GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
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1
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1
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1
Landesanstalt für Medien Nordrhein-Westfalen
1
Leipziger Universitätsverlag GmbH
1
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Journal of retailing and consumer services
460
Journal of business research : JBR
391
International journal of hospitality management
170
The journal of services marketing
123
The journal of product & brand management
98
Journal of the Academy of Marketing Science
84
The journal of brand management : an international journal
83
Industrial marketing management : the international journal for industrial and high-tech firms
76
Journal of hospitality marketing & management
76
Cogent business & management
75
Psychology & marketing
75
Asia Pacific journal of marketing and logistics
70
International journal of contemporary hospitality management
69
Journal of strategic marketing
68
Journal of travel and tourism marketing
68
The service industries journal
67
Journal of retailing
66
Journal of service management
59
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
56
European journal of marketing : EJM
55
Journal of marketing
55
The international review of retail, distribution and consumer research
55
Marketing intelligence & planning
52
Journal of service research : JSR
51
SpringerLink / Bücher
50
Tourism management : research, policies, practice
50
Services marketing quarterly
49
International journal of retail & distribution management
48
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
46
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
The journal of business & industrial marketing
46
International journal of internet marketing and advertising : IJIMA
44
Service business
43
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
41
International journal of electronic marketing and retailing : IJEMR
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
37
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
37
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
36
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
36
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ECONIS (ZBW)
9,437
EconStor
5
OLC EcoSci
5
USB Cologne (business full texts)
1
USB Cologne (EcoSocSci)
1
Showing
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1
The role of
innovation
on Indian retail industry
Khaled, Amgad S.
;
Ahmed, Salma
;
Yahya, Ali Thabit
; …
- In:
International journal of business innovation and …
23
(
2020
)
4
,
pp. 435-452
Persistent link: https://www.econbiz.de/10012507085
Saved in:
2
Customer centric
innovation
: adoption of 3D printing in the Italian jewellery sector
Martinelli, Elisa Martina
- In:
Piccola impresa : rivista internazionale di studi e ricerche
(
2018
)
2
,
pp. 59-85
Persistent link: https://www.econbiz.de/10012219457
Saved in:
3
The impacts of user experience on user loyalty based on O2O
innovation
platform
Pei, Yilei
;
Xue, Wanxin
;
Yang, Yong
;
Li, Dandan
;
Li, Yi
- In:
Journal of electronic commerce in organizations : the …
17
(
2019
)
2
,
pp. 79-87
Persistent link: https://www.econbiz.de/10012036061
Saved in:
4
Consumer innovativeness and loyalty to non-GMO foods : the role of cognitive and affective beliefs
Robinson, Chadelle
;
Leonhardt, James M.
- In:
Journal of food products marketing
24
(
2018
)
1
,
pp. 39-55
Persistent link: https://www.econbiz.de/10011880225
Saved in:
5
New product adoption and sales performance from the importer perspective
Li, Ci-Rong
;
Lin, Chen-Ju
- In:
Industrial marketing management : the international …
44
(
2015
),
pp. 98-106
Persistent link: https://www.econbiz.de/10010481959
Saved in:
6
Asymmetries in the effects of drivers of brand loyalty between early and late adopters and across technology generations
Lam, Shun Yin
;
Shankar, Venkatesh
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
1
,
pp. 26-42
Persistent link: https://www.econbiz.de/10010347810
Saved in:
7
Rating customers according to their promptness to adopt new products
Hochbaum, Dorit S.
;
Moreno-Centeno, Erick
;
Yelland, Phillip
- In:
Operations research
59
(
2011
)
5
,
pp. 1171-1183
Persistent link: https://www.econbiz.de/10010217829
Saved in:
8
Innovating and diffusing Internet commerce through user engagement : an empirical study of massively multiplayer online games
Hung, Chia-Liang
- In:
Innovation: organization & management : IOM
21
(
2019
)
2
,
pp. 317-335
Persistent link: https://www.econbiz.de/10012258012
Saved in:
9
New product development and consumer brand adoption in SMEs manufactruing industry in Ogun State Nigeria
Kesinro, O. R.
;
Adenughba, A. A.
;
Ademilua, A. V.
- In:
Inventi impact: SMEs
(
2018
)
3
,
pp. 122-125
Persistent link: https://www.econbiz.de/10012288130
Saved in:
10
Innovative user engagement and playfulness on adoption intentions of technological products : evidence from SEM-based multivariate approach
Hussain, Saima
;
Qazi, Sara
;
Ahmed, Rizwan Raheem
; …
- In:
Economic research
32
(
2019
)
1,1
,
pp. 555-577
Persistent link: https://www.econbiz.de/10012388213
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