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Rethinking the emergence of relationship marketing
Tadajewski, Mark; Saren, Michael - In: Journal of macromarketing : examining the interactions … 29 (2009) 2, pp. 193-206
Persistent link: https://www.econbiz.de/10003861843
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Towards a history of critical marketing studies
Tadajewski, Mark - In: Journal of marketing management : MM 26 (2010) 9/10, pp. 773-824
Persistent link: https://www.econbiz.de/10008664038
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Reading Professor David D. Monieson : humanism, pluralism, and intellectualization
Tadajewski, Mark - In: Journal of historical research in marketing 2 (2010) 2, pp. 227-237
Persistent link: https://www.econbiz.de/10003979541
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Critical marketing studies : logical empiricism, "critical performativity" and marketing practice
Tadajewski, Mark - In: Marketing theory 10 (2010) 2, pp. 210-222
Persistent link: https://www.econbiz.de/10003986205
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History and critical marketing studies
Tadajewski, Mark - In: Journal of historical research in marketing 4 (2012) 3, pp. 440-452
Persistent link: https://www.econbiz.de/10009621250
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Dixon's library : on the structuring of the marketplace and marketing practices
Tadajewski, Mark - In: Journal of historical research in marketing 3 (2011) 1, pp. 118-130
Persistent link: https://www.econbiz.de/10008936932
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Eventalizing the marketing concept
Tadajewski, Mark - In: Journal of marketing management : MM 25 (2009) 1/2, pp. 191-217
Persistent link: https://www.econbiz.de/10003831042
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Towards a history of critical marketing studies
Tadajewski, Mark - In: Historical research in marketing management, (pp. 160-211). 2018
Persistent link: https://www.econbiz.de/10011926747
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Critical marketing studies
Tadajewski, Mark (contributor) - 2009
Persistent link: https://www.econbiz.de/10003775430
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Interpreting macromarketing : the construction of a major macromarketing research collection
Shapiro, Stanley J.; Tadajewski, Mark; Schultz, Clifford J. - In: Journal of macromarketing : examining the interactions … 29 (2009) 3, pp. 325-334
Persistent link: https://www.econbiz.de/10003893500