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Communication aimed at engendering trustworthiness : an analysis of CSR messages on Twitter
Zarzycka, Ewelina; Krasodomska, Joanna; Dobija, Dorota; … - In: Business ethics, the environment & responsibility 33 (2024) 3, pp. 363-379
Persistent link: https://www.econbiz.de/10014578345
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Trust and credibility as basis of corporate social responsibility : (mass-) mediated construction of responsibility and accountability
Bentele, Günter; Nothhaft, Howard - In: The handbook of communication and corporate social …, (pp. 208-230). 2011
Persistent link: https://www.econbiz.de/10009235289
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Achieving consumer trust on Twitter via CSR communication
Kollat, Jana; Farache, Francisca - In: The journal of consumer marketing 34 (2017) 6, pp. 505-514
Persistent link: https://www.econbiz.de/10011814482
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Transparency and trustworthiness in CSR communication : normative considerations and empirical evidence
Jahn, Johannes - 2018
Persistent link: https://www.econbiz.de/10012154934
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The process model of corporate social responsibility (CSR) communication : CSR communication and its relationship with consumers’ CSR knowledge, trust, and corporate reputation per...
Kim, Sora - In: Journal of business ethics : JOBE 154 (2019) 4, pp. 1143-1159
Persistent link: https://www.econbiz.de/10011993942
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The differential impact of monological and dialogical corporate social responsibility communication strategies on brand trust in the credence goods market
Dai, Wenbin; Reich, Allen Z. - In: Asia Pacific journal of marketing and logistics 35 (2023) 1, pp. 231-248
Persistent link: https://www.econbiz.de/10013553048
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The role of public skepticism and distrust in the process of CSR communication
Kim, Sora; Rim, Hyejoon - In: International journal of business communication : IJBC … 61 (2024) 2, pp. 198-218
Persistent link: https://www.econbiz.de/10014635488
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Driving employee engagement : the expanded role of internal communications
Mishra, Karen E.; Boynton, Lois; Mishra, Aneil K. - In: International journal of business communication : IJBC … 51 (2014) 2, pp. 183-202
Persistent link: https://www.econbiz.de/10010347710
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Advances in risk and crisis communication
Chakraborty, Sweta - In: International journal of risk assessment and management … 18 (2015) 2, pp. 140-155
Persistent link: https://www.econbiz.de/10011487553
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Integrating identity, strategy and communications for trust, loyalty and commitment
Melewar, T. C.; Foroudi, Pantea; Gupta, Suraksha; … - In: European journal of marketing : EJM 51 (2017) 3, pp. 572-604
Persistent link: https://www.econbiz.de/10011698245