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~subject:"Consumer behaviour"
~subject:"Dienstleistungsmarketing"
~subject:"Theorie"
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IGI Global
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National Bureau of Economic Research
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of retailing and consumer services
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The science of service systems
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Handbook of service science ; [Vol. 1]
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International journal of hospitality management
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International journal of services and operations management
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The journal of business & industrial marketing
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Forum Dienstleistungsmanagement
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Research
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6
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Service science, management and engineering : education for the 21st Century
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ZEW discussion papers
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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ArchiDok
1
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1
The implementation of integrated marketing communication on retail business : Moslem consumers' perceptions
Chaniago, Harmon
;
Efawati, Yen
- In:
International journal of business and globalisation : IJBG
30
(
2022
)
2
,
pp. 187-206
Persistent link: https://www.econbiz.de/10013194072
Saved in:
2
Customer-induced interactions and innovation in professional
services
: the case of software customisation
Schaarschmidt, Mario
;
Walsh, Gianfranco
;
Bertram, Matthias
- In:
International journal of innovation management
19
(
2015
)
2
,
pp. 1-30
Persistent link: https://www.econbiz.de/10011309445
Saved in:
3
Factors that influence the marketing of professional
services
Enerson, Meg
;
Mason, Roger B.
;
Corbishley, Karen M.
- In:
Investment management and financial innovations
13
(
2016
)
3
,
pp. 118-130
Persistent link: https://www.econbiz.de/10011666659
Saved in:
4
A strategic framework for task automation in professional
services
Sampson, Scott
- In:
Journal of service research
24
(
2021
)
1
,
pp. 122-140
Persistent link: https://www.econbiz.de/10012426766
Saved in:
5
Managing operations in professional service organisations : identifying roles and tasks of professionals and managers in courts
Puolakka, Tiina
;
Pekkanen, Petra
;
Pirttilä, Timo
- In:
International journal of services and operations …
39
(
2021
)
1
,
pp. 37-61
Persistent link: https://www.econbiz.de/10012522488
Saved in:
6
Designing professional
services
: pricing and prioritization
Wu, Chenguang Allen
;
Chen, Jin
;
Veeraraghavan, Senthil
- In:
Production and operations management : the flagship …
32
(
2023
)
8
,
pp. 2578-2595
Persistent link: https://www.econbiz.de/10014328714
Saved in:
7
The complex role of complexity : how service providers can mitigate negative effects of perceived service complexity when selling professional
services
Mikolon, Sven
;
Kolberg, Anika
;
Haumann, Till
;
Wieseke, Jan
- In:
Journal of service research : JSR
18
(
2015
)
4
,
pp. 513-528
Persistent link: https://www.econbiz.de/10011392292
Saved in:
8
Defective co-creation : developing a typology of consumer dysfunction in professional
services
Greer, Dominique A.
- In:
European journal of marketing : EJM
49
(
2015
)
1/2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10010519468
Saved in:
9
The development of new sponsorship deals as new business-to-business
services
Athanasopoulou, Pinelopi
;
Sarli, Elena
- In:
The journal of business & industrial marketing
30
(
2015
)
5
,
pp. 552-561
Persistent link: https://www.econbiz.de/10011339884
Saved in:
10
A view from the street : an exploratory study of consumer attitudes toward offshoring of professional
services
in the United States
Koku, Paul Sergius
- In:
The journal of services marketing
29
(
2015
)
2
,
pp. 150-159
Persistent link: https://www.econbiz.de/10011343381
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