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~subject:"Consumer behaviour"
~subject:"Theorie"
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Consumer behaviour
Theorie
Werbung
Konsumentenverhalten
79,057
Theory
9,639
Brand management
9,376
Markenführung
9,375
Markenartikel
9,114
Youth
9,038
Beziehungsmarketing
8,935
Jugendliche
8,929
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8,922
Brand
8,020
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7,257
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7,208
USA
6,219
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5,813
Deutschland
5,523
Online-Handel
5,450
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5,436
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5,426
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5,423
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4,841
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4,837
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4,570
Online-Marketing
4,515
Internet marketing
4,489
Einzelhandel
4,365
Dienstleistungsqualität
4,316
Service quality
4,314
Retail trade
4,266
Werbewirkung
3,749
Advertising effects
3,699
Verbraucherverhalten
3,569
Electronic Commerce
3,563
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3,511
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3,450
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3,189
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3,108
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2,953
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130
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5
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6,026
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626
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Han, Heesup
115
Belk, Russell W.
110
Mattila, Anna S.
96
Grunert, Klaus G.
94
Lusk, Jayson L.
83
Phau, Ian
83
Bauer, Hans H.
79
Gierl, Heribert
79
Huber, Frank
79
Herrmann, Andreas
77
Usman, Osly
76
Sheth, Jagdish N.
74
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
70
Khare, Arpita
70
Dwivedi, Yogesh Kumar
68
Bagozzi, Richard P.
67
Loureiro, Sandra Maria Correia
66
Nayga, Rodolfo M.
66
Septianto, Felix
66
Foxall, Gordon R.
63
Wansink, Brian
63
Agarwal, Sumit
62
Stavins, Joanna
61
Paul, Justin
59
Chintagunta, Pradeep K.
57
Jang, Soocheong
57
Janssen, Maarten C. W.
56
Ko, Eunju
56
Pelsmacker, Patrick de
56
Laroche, Michel
55
Verhoef, Peter C.
55
Thøgersen, John
53
Warlop, Luk
53
Rajagopal
51
Walsh, Gianfranco
51
Krishna, Aradhna
50
Rock, Bram de
49
Cherchye, Laurens
48
Hollebeek, Linda D.
48
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National Bureau of Economic Research
517
Springer Fachmedien Wiesbaden
89
OECD
44
American Marketing Association
34
International Energy Agency
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IGI Global
28
Information Resources Management Association
24
Verlag Dr. Kovač
20
Books on Demand GmbH <Norderstedt>
19
Nordic Council of Ministers
19
Institut für Demoskopie Allensbach
18
Edward Elgar Publishing
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Friedrich-Schiller-Universität Jena
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INSEAD
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Universität Mannheim
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RWTH Aachen
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Österreichisches Institut für Wirtschaftsforschung
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Christian-Albrechts-Universität zu Kiel
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European University Institute / Department of Economics
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Gesellschaft für Konsum-, Markt- und Absatzforschung
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Deutscher Dialogmarketing Verband
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Nomos Verlagsgesellschaft
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Axel-Springer-Verlag
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Center for Economic Research <Tilburg>
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Robert Schuman Centre for Advanced Studies
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European Association of Agricultural Economists - EAAE
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Fördergesellschaft Marketing an der Universität Augsburg
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7
Organisation for Economic Co-operation and Development
7
Peter Lang GmbH
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7
Weltwirtschaftsforum
7
Center of Market Oriented Product and Production Management
6
Deutschland / Bundeswehr / Universität Hamburg
6
Europäische Kommission
6
Findomestic Banca <Florenz>
6
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Journal of business research : JBR
1,987
Journal of retailing and consumer services
1,933
International journal of consumer studies
763
International journal of hospitality management
724
Psychology & marketing
659
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
515
Working paper / National Bureau of Economic Research, Inc.
446
The journal of product & brand management
394
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
390
The journal of brand management : an international journal
349
European journal of marketing : EJM
348
Journal of marketing research : JMR
346
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Management science : journal of the Institute for Operations Research and the Management Sciences
343
Journal of international consumer marketing
319
Journal of travel and tourism marketing
317
Journal of marketing management : MM
309
Journal of retailing
304
SpringerLink / Bücher
300
Cogent business & management
297
Journal of marketing communications
297
Marketing letters : a journal of research in marketing
294
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
291
The international review of retail, distribution and consumer research
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
281
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
279
Journal of the Academy of Marketing Science
269
Technological forecasting & social change : an international journal
263
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
255
Young consumers : insight and ideas for responsible marketers
247
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Source
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ECONIS (ZBW)
79,642
EconStor
190
RePEc
150
USB Cologne (EcoSocSci)
96
BASE
38
OLC EcoSci
1
Showing
1
-
10
of
80,117
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Luxury
brand
purchases and the extended self : a cross-cultural comparison of young female consumers in Taiwan and the UK
Wu, Meng-Shan
;
Chen, Cheng-Hao Steve
;
Bang, Nguyen
- In:
Asia-Pacific journal of business administration
7
(
2015
)
3
,
pp. 153-173
Persistent link: https://www.econbiz.de/10011471540
Saved in:
2
Validating
fashion
brand
centrality scale amongst young adults
Sarkar, Abhigyan
;
Sarkar, Juhi Gahlot
- In:
Journal of fashion marketing and management
21
(
2017
)
1
,
pp. 133-156
Persistent link: https://www.econbiz.de/10011703074
Saved in:
3
Are young adult Chinese status and
fashion
clothing
brand
conscious?
O'Cass, Aron
;
Siahtiri, Vida
- In:
Journal of fashion marketing and management
18
(
2014
)
3
,
pp. 284-300
Persistent link: https://www.econbiz.de/10010392841
Saved in:
4
Young New Zealand shoppers'
brand
perceptions and ethnocentricity
Shergill, Gurvinder S.
;
Rosmala, Yuli
;
Parsons, Andrew G.
- In:
International journal of retail & distribution management
38
(
2010
)
8
,
pp. 613-624
Persistent link: https://www.econbiz.de/10008651873
Saved in:
5
Do consumers perceive differences between a US global
brand
and domestic
brand
? : a consumer-based
brand
equity analysis in Indian teenage apparel market
Dash, Satya Bhushan
;
Kumar, Ravi Shekhar
- In:
Brand research : [an outcome of the second …
,
(pp. 124-140)
.
2009
Persistent link: https://www.econbiz.de/10009623338
Saved in:
6
Fashion
value brands : the relationship between identity and image
Ross, Jill
;
Harradine, Rod
- In:
Journal of fashion marketing and management
15
(
2011
)
3
,
pp. 306-325
Persistent link: https://www.econbiz.de/10009268722
Saved in:
7
Can Islam and status consumption live together in the house of
fashion
clothing?
O’Cass, Aron
;
Lee, Wai Jin
;
Siahtiri, Vida
- In:
Journal of fashion marketing and management
17
(
2013
)
4
,
pp. 440-459
Persistent link: https://www.econbiz.de/10010198000
Saved in:
8
In search of status through brands from Western and Asian origins : examining the changing face of
fashion
clothing consumption in Chinese young adults
O'Cass, Aron
;
Siahtiri, Vida
- In:
Journal of retailing and consumer services
20
(
2013
)
6
,
pp. 505-515
Persistent link: https://www.econbiz.de/10010128319
Saved in:
9
How store flyers affect consumer choice behaviour: national brands vs. store brands
Gázquez-Abad, Juan Carlos
;
Sánchez-Pérez, Manuel
- In:
European retail research
23
(
2009
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003832144
Saved in:
10
Country of origin association in retail and wholesale branding
Rashid, Arooj
;
Barnes, Liz
- In:
Country of origin effect : looking back and moving forward
,
(pp. 20-39)
.
2019
Persistent link: https://www.econbiz.de/10012008489
Saved in:
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