//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Consumer behaviour"
~subject:"USA"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
USA
Konsumentenverhalten
79,055
Theorie
9,824
Theory
9,638
Brand management
9,376
Markenführung
9,375
Markenartikel
9,114
Youth
9,036
Beziehungsmarketing
8,935
Jugendliche
8,927
Relationship marketing
8,922
Brand
8,020
Markenimage
7,257
Brand image
7,208
United States
5,813
Deutschland
5,523
Online-Handel
5,450
Online retailing
5,436
Kundenzufriedenheit
5,426
Customer satisfaction
5,423
Social Web
4,841
Social web
4,837
Germany
4,570
Online-Marketing
4,515
Internet marketing
4,489
Einzelhandel
4,365
Dienstleistungsqualität
4,316
Service quality
4,314
Retail trade
4,266
Werbewirkung
3,749
Advertising effects
3,699
Verbraucherverhalten
3,569
Electronic Commerce
3,563
Experiment
3,511
E-commerce
3,450
Werbung
3,232
Emotion
3,189
Advertising
3,108
Preismanagement
2,953
more ...
less ...
Online availability
All
Undetermined
28,119
Free
18,212
Type of publication
All
Article
55,115
Book / Working Paper
25,163
Journal
132
Other
5
Type of publication (narrower categories)
All
Article in journal
49,889
Aufsatz in Zeitschrift
49,889
Graue Literatur
7,671
Non-commercial literature
7,671
Working Paper
6,271
Arbeitspapier
6,170
Aufsatz im Buch
4,981
Book section
4,981
Hochschulschrift
2,402
Thesis
1,748
Collection of articles of several authors
1,083
Sammelwerk
1,083
Aufsatzsammlung
618
Conference paper
520
Konferenzbeitrag
520
Bibliografie enthalten
341
Bibliography included
341
Collection of articles written by one author
310
Sammlung
310
Konferenzschrift
303
Case study
255
Fallstudie
255
Lehrbuch
231
Amtsdruckschrift
217
Government document
217
Textbook
198
Reprint
187
Conference proceedings
157
Statistik
73
Systematic review
71
Übersichtsarbeit
71
Statistics
64
Ratgeber
53
Handbook
51
Handbuch
51
Forschungsbericht
50
Market information
50
Marktinformation
50
Guidebook
46
Glossar enthalten
44
more ...
less ...
Language
All
English
74,714
German
4,714
French
325
Undetermined
268
Polish
114
Spanish
81
Italian
72
Russian
32
Swedish
32
Danish
28
Norwegian
22
Dutch
21
Portuguese
21
Finnish
14
Hungarian
14
Slovak
10
Czech
6
Croatian
5
Lithuanian
4
Romanian
4
Bulgarian
3
Slovenian
3
Arabic
2
Multiple languages
2
Serbian
2
Chinese
2
Bosnian
1
Macedonian
1
Malay (macrolanguage)
1
Turkish
1
more ...
less ...
Author
All
Han, Heesup
115
Belk, Russell W.
110
Mattila, Anna S.
96
Grunert, Klaus G.
94
Lusk, Jayson L.
83
Phau, Ian
83
Huber, Frank
79
Gierl, Heribert
78
Bauer, Hans H.
77
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
74
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
70
Khare, Arpita
69
Bagozzi, Richard P.
67
Dwivedi, Yogesh Kumar
67
Loureiro, Sandra Maria Correia
66
Nayga, Rodolfo M.
66
Septianto, Felix
66
Stavins, Joanna
66
Agarwal, Sumit
63
Foxall, Gordon R.
63
Wansink, Brian
63
Paul, Justin
59
Jang, Soocheong
58
Chintagunta, Pradeep K.
56
Laroche, Michel
56
Janssen, Maarten C. W.
55
Verhoef, Peter C.
55
Ko, Eunju
54
Pelsmacker, Patrick de
54
Thøgersen, John
53
Warlop, Luk
53
Rajagopal
51
Walsh, Gianfranco
51
Krishna, Aradhna
50
Rock, Bram de
49
Hollebeek, Linda D.
48
Bruwer, Johan
47
more ...
less ...
Institution
All
National Bureau of Economic Research
547
Springer Fachmedien Wiesbaden
87
OECD
46
American Marketing Association
34
International Energy Agency
30
IGI Global
28
Information Resources Management Association
24
Verlag Dr. Kovač
20
Books on Demand GmbH <Norderstedt>
19
Edward Elgar Publishing
18
Institut für Demoskopie Allensbach
18
Nordic Council of Ministers
16
Friedrich-Schiller-Universität Jena
15
INSEAD
14
Universität Mannheim
12
RWTH Aachen
11
Österreichisches Institut für Wirtschaftsforschung
11
Christian-Albrechts-Universität zu Kiel
10
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
10
Deutscher Dialogmarketing Verband
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
9
Nomos Verlagsgesellschaft
9
Axel-Springer-Verlag
8
Centro studi investimenti sociali
8
European University Institute / Department of Economics
8
Europäische Kommission / Gemeinsame Forschungsstelle
8
Robert Schuman Centre for Advanced Studies
8
Russell Sage Foundation
8
Center for Economic Research <Tilburg>
7
Erasmus Research Institute of Management
7
European Association of Agricultural Economists - EAAE
7
Institut for Marketing og Organisation, Aarhus Universitet
7
Organisation for Economic Co-operation and Development
7
Weltwirtschaftsforum
7
Center of Market Oriented Product and Production Management
6
Deutschland / Bundeswehr / Universität Hamburg
6
Europäische Kommission
6
Findomestic Banca <Florenz>
6
Gesellschaft für Ökologische Kommunikation mbH
6
Helmut-Schmidt-Universität
6
more ...
less ...
Published in...
All
Journal of business research : JBR
1,981
Journal of retailing and consumer services
1,932
International journal of consumer studies
766
International journal of hospitality management
725
Psychology & marketing
661
Working paper / National Bureau of Economic Research, Inc.
593
Journal of consumer research : JCR ; an interdisciplinary bimonthly
584
NBER working paper series
545
The journal of product & brand management
397
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
388
The journal of brand management : an international journal
359
European journal of marketing : EJM
351
Journal of marketing research : JMR
346
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
344
Management science : journal of the Institute for Operations Research and the Management Sciences
330
Journal of international consumer marketing
319
Journal of travel and tourism marketing
316
Journal of marketing management : MM
311
Journal of retailing
304
Journal of fashion marketing and management
299
Cogent business & management
297
Journal of marketing communications
296
Marketing letters : a journal of research in marketing
294
Tourism management : research, policies, practice
294
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
293
International journal of retail & distribution management
293
The international review of retail, distribution and consumer research
289
SpringerLink / Bücher
286
The journal of consumer marketing
286
Journal of consumer behaviour : an international research review
284
Journal of marketing
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
278
Journal of the Academy of Marketing Science
267
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
260
The journal of services marketing
260
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
246
more ...
less ...
Source
All
ECONIS (ZBW)
79,834
USB Cologne (EcoSocSci)
247
RePEc
161
EconStor
120
BASE
38
OLC EcoSci
14
USB Cologne (business full texts)
1
more ...
less ...
Showing
1
-
10
of
80,415
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Luxury
brand
purchases and the extended self : a cross-cultural comparison of young female consumers in Taiwan and the UK
Wu, Meng-Shan
;
Chen, Cheng-Hao Steve
;
Bang, Nguyen
- In:
Asia-Pacific journal of business administration
7
(
2015
)
3
,
pp. 153-173
Persistent link: https://www.econbiz.de/10011471540
Saved in:
2
Validating
fashion
brand
centrality scale amongst young adults
Sarkar, Abhigyan
;
Sarkar, Juhi Gahlot
- In:
Journal of fashion marketing and management
21
(
2017
)
1
,
pp. 133-156
Persistent link: https://www.econbiz.de/10011703074
Saved in:
3
Are young adult Chinese status and
fashion
clothing
brand
conscious?
O'Cass, Aron
;
Siahtiri, Vida
- In:
Journal of fashion marketing and management
18
(
2014
)
3
,
pp. 284-300
Persistent link: https://www.econbiz.de/10010392841
Saved in:
4
Young New Zealand shoppers'
brand
perceptions and ethnocentricity
Shergill, Gurvinder S.
;
Rosmala, Yuli
;
Parsons, Andrew G.
- In:
International journal of retail & distribution management
38
(
2010
)
8
,
pp. 613-624
Persistent link: https://www.econbiz.de/10008651873
Saved in:
5
Do consumers perceive differences between a US global
brand
and domestic
brand
? : a consumer-based
brand
equity analysis in Indian teenage apparel market
Dash, Satya Bhushan
;
Kumar, Ravi Shekhar
- In:
Brand research : [an outcome of the second …
,
(pp. 124-140)
.
2009
Persistent link: https://www.econbiz.de/10009623338
Saved in:
6
Fashion
value brands : the relationship between identity and image
Ross, Jill
;
Harradine, Rod
- In:
Journal of fashion marketing and management
15
(
2011
)
3
,
pp. 306-325
Persistent link: https://www.econbiz.de/10009268722
Saved in:
7
Can Islam and status consumption live together in the house of
fashion
clothing?
O’Cass, Aron
;
Lee, Wai Jin
;
Siahtiri, Vida
- In:
Journal of fashion marketing and management
17
(
2013
)
4
,
pp. 440-459
Persistent link: https://www.econbiz.de/10010198000
Saved in:
8
In search of status through brands from Western and Asian origins : examining the changing face of
fashion
clothing consumption in Chinese young adults
O'Cass, Aron
;
Siahtiri, Vida
- In:
Journal of retailing and consumer services
20
(
2013
)
6
,
pp. 505-515
Persistent link: https://www.econbiz.de/10010128319
Saved in:
9
How store flyers affect consumer choice behaviour: national brands vs. store brands
Gázquez-Abad, Juan Carlos
;
Sánchez-Pérez, Manuel
- In:
European retail research
23
(
2009
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003832144
Saved in:
10
Country of origin association in retail and wholesale branding
Rashid, Arooj
;
Barnes, Liz
- In:
Country of origin effect : looking back and moving forward
,
(pp. 20-39)
.
2019
Persistent link: https://www.econbiz.de/10012008489
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->